Marketing & Communications Associate

John G. Ullman & Associates, Inc. is seeking a Marketing & Communication Associate to join our Firm. This position will support the Marketing Department in developing and executing marketing and communications initiatives that increase awareness of the JGUA brand, engage current and prospective clients, support educational programming, and contribute to the Firm’s business development efforts.

Working from the Horseheads, NY Office, the Marketing & Communication Associate will work closely with the Director of Marketing & Communication and members of the JGUA team to develop and distribute content across a variety of marketing channels, support events and presentations, maintain marketing materials and digital platforms, and assist with the day-to-day activities of the Marketing & Communication Department.

This is an entry-level position designed for an individual who is interested in building a career in marketing and communications within a professional services environment. The successful candidate will be creative, organized, detail-oriented, dependable and willing to learn. The ability to manage multiple assignments, meet deadlines, communicate effectively and work collaboratively with others is essential.

The Marketing & Communication Associate will receive direction and guidance from the Director of Marketing & Communication while developing increasing responsibility and independence across the Marketing Department’s activities.

• Assist with the development and execution of marketing communications, including email campaigns, mass communications, invitations, social media posts, website content and other communications.
• Draft, edit, proofread and format marketing content, including email communications, blog posts, articles, presentations and event materials.
• Work with the Director of Marketing & Communication and internal subject matter experts to gather information and develop content relevant to JGUA’s clients, prospective clients and broader audience.
• Repurpose existing JGUA content for use across multiple channels, including social media, email, website, video and other marketing materials.
• Assist with the development and maintenance of marketing collateral, including factsheets, presentations, brochures, one-pagers and event materials.
• Ensure marketing materials are accurate, consistent with JGUA’s brand standards and properly formatted before distribution.

• Assist with the creation, scheduling and distribution of email marketing campaigns.
• Assist with maintaining JGUA’s social media presence, including Linked In, Facebook and You Tube.
• Assist with website updates and content management, including basic Word Press updates.
• Help organize and maintain digital marketing assets, including images, videos, graphics, presentations and other content.
• Monitor and track basic engagement information from email, social media, website and other digital marketing activities.

• Support the planning and execution of JGUA educational presentations, seminars, webinars, conferences and other Firm events.
• Assist with event logistics, including invitations, registration materials, attendee communications, presentation materials, supplies and other event needs.
• Help prepare materials and coordinate details before, during and after events.
• Assist with post-event communications, including follow-up emails, distribution of materials, recording communications and other related activities.

• Assist with marketing activities designed to generate awareness and interest among prospective clients and Centers of Influence.
• Support lead-generation campaigns and other business development initiatives through…