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Marketing Messaging Manager

Job in Town of Florida, Montgomery County, New York, USA
Listing for: Trulieve
Full Time position
Listed on 2026-10-14
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Digital Marketing, Marketing Strategy, Marketing Management
Salary/Wage Range or Industry Benchmark: 70000 - 90000 USD Yearly USD 70000.00 90000.00 YEAR
Job Description & How to Apply Below
Location: Town of Florida

Direct message the job poster from Trulieve

Location: Tallahassee or Tampa, FL hybrid

If outside of Tallahassee or Tampa, will be remote, FL required

FLSA Status: Exempt

Position

Description:

Our growing company is seeking a Marketing Messaging Manager to join our Trulieve Florida marketing team. This position will plan out the daily message campaign and cadence in accordance to the Florida Calendar.

Responsibilities:

  • Build daily, weekly and monthly communication plans based on promo & launch calendar
  • Brief, review and approve creative according to the plan
  • Collaborate with Marketing Specialists and other cross-functional partners to build in appropriate communication support
  • Collaborate with digital team on performance of key messages, channels and tactics
  • Develop segmentation tactics that inform the daily communications based on personalized content and customer preference.
  • Share regular guidance and directive to retail and cross-functional teams
  • Plan, develop, execute and optimize retention focused campaigns
  • In partnership with creative team, support localized content and communication initiatives
  • Plan marketing communication plans with the appropriate and balanced marketing mix
  • Collaborates with leadership, marketing team, production, retail and compliance
  • Comply with all security policies/procedures.

Qualifications:

  • 3+ years of experience in a marketing and/or communications
  • Working knowledge of Smartsheet
  • Proficient use in Powerpoint

Additional Requirements:

  • Excellent organizational skills and the ability to prioritize while working on multiple projects
  • Exceptional writing abilities regardless of the subject-matter
  • Excellent communication skills and the ability to effectively interact with co-workers and upper management as needed
  • Detail-oriented, collaborative, and creative team-player
  • Must be able to work in a fast-paced, fluid environment under intense deadlines
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing
Industries
  • Alternative Medicine and Retail
Benefits
  • Medical insurance
  • Vision insurance
  • 401(k)
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