Sales Marketing & Creative Strategy Lead

Role: Sales Marketing & Creative Strategy Lead

Location: New York City, Hybrid

Job type: Full-time

Salary: $150,000- $185,000 plus annual discretionary bonus

The Daily Mail reaches more than one billion people globally every month and is renowned for agenda-setting exclusives, breaking news, incisive commentary, and in-depth investigations. Our distinctive editorial mix spans news, showbiz, royals, lifestyle, health, sport, money, and more.

With more than 300,000 digital subscribers across the UK, US, Australia, and beyond, and a social media following of more than 150 million, Daily Mail is one of the world's most influential digital news organizations. Our platforms generate more than six billion video views each month across Facebook, Tik Tok, Instagram, You Tube, Snapchat, and other channels.

Daily Mail is looking for a Sales Marketing & Creative Strategy Lead to help build the next generation of commercial partnerships for one of the largest and most influential media brands in the world.

This is a senior creative-commercial role at the intersection of sales, strategy, editorial, audience, content and client service
. The mandate is straightforward: help us turn the extraordinary reach, editorial franchises, talent, cultural relevance and storytelling capabilities of the Daily Mail into ambitious ideas that major marketers want to buy.

We are looking for someone who has done this before—and at meaningful scale. The ideal candidate has spent their career at highly regarded digital media companies, developing integrated programs, tentpoles and brand partnerships that have generated significant revenue, including multiple $500K+ programs
.

This person will work closely with our sales organization from the earliest stages of an opportunity: understanding what a marketer is trying to accomplish, identifying the Daily Mail assets that can uniquely address that challenge, developing the big idea, and helping bring that idea persuasively into the room.

Depending on experience, this leader may also oversee Client Services and the teams responsible for taking solid ideas from pitch deck to execution, ensuring that what we deliver for advertisers meets—or exceeds—the promise we sold.

• Develop ambitious, differentiated advertising and sponsorship concepts across Daily Mail's portfolio of editorial, video, social, experiential, talent, data and other commercial capabilities.
• Create signature tentpole opportunities and ownable franchises that can attract significant advertiser investment and be sold repeatedly or across multiple categories.
• Translate major cultural moments—from elections and awards season to sports, entertainment, fashion, travel and major news events—into compelling commercial platforms.
• Move beyond inventory-driven selling to create ideas rooted in audience insight, advertiser objectives and the distinctiveness of the Daily Mail brand
  .
• Identify existing editorial franchises and audience behaviors that could become larger commercial opportunities without compromising editorial independence.

• Serve as a senior strategic and creative partner to the North American sales organization.
• Join priority client and agency conversations to uncover business objectives and translate them into compelling partnership ideas.
• Lead or contribute meaningfully to pitches for major accounts and high-value opportunities.
• Help sellers sharpen the narrative around why Daily Mail, not simply what inventory is available.
• Bring strong instincts about what CMOs, agencies and media buyers will find differentiated, credible and worth paying a premium for.
• Create frameworks that allow the sales organization to…