Senior Web Designer, Nail Brand

The Senior Web Designer supports the Kiss brand within the Nail Division Design Team by creating brand-aligned digital assets for e-commerce, DTC, retailer, marketing, and social channels. The role designs for the company's DTC site (), the Amazon store, Tik Tok Shop, and Kiss Nail brand assets within retailers' dot-com businesses, and leads wireframe development and site look and feel for new site builds.

The role also develops and adapts landing pages, homepage banners, email and SMS assets, social content, retailer dot-com assets, Amazon A+ content, infographics, hybrid thumbnails, storefront assets, PDP support visuals, and campaign-related digital materials, including photography direction, while maintaining visual consistency, deadline ownership, and cross-functional communication across project stakeholders.

Develop wireframes and establish the look and feel (visual direction and design system) for new site builds. Design PDPs, infographics, and banners for Kiss nail products on the company's DTC site,  Create and maintain Amazon store assets, including A+ content, infographics, and thumbnails. Design and maintain Tik Tok Shop product pages and related assets. Create and maintain Kiss Nail brand assets within retailers' dot-com businesses.

Design main banners and digital ads. Plan and provide photography direction for Kiss shoots and manage resizing and final image delivery. Serve as the dedicated digital design resource for the Kiss brand.

• New Site Wireframes and Look & Feel - 20% Develop wireframes that define site structure, user flows, and page layouts for new site development projects. Establish the site look and feel based on brand guidelines, including the design system: color, typography, imagery style, components, and interaction direction. Recommend layout and design direction that balances business goals, user experience, and development feasibility.
  
  Gather stakeholder feedback, secure approvals, and support handoff to development partners.
• Digital Campaign and E-Commerce Asset Creation - 35% Create digital assets for campaigns and projects, including landing pages, homepage banners, emails, SMS assets, social posts, rollovers, retailer assets, Amazon A+ content, infographics, hybrid thumbnail images, category banners, and storefront assets. Create Kiss Nail brand assets within retailers' dot-com businesses, including product page content, banners, and infographics built to each retailer's specifications and guidelines.
  
  Develop DTC and retailer-facing digital content that supports campaign launches, seasonal activations, and product storytelling across web and marketplace channels. Support ongoing campaign asset needs from initial design through final delivery, ensuring related digital assets are completed and ready for use.
• Photoshoot and Visual Asset Support - 10% Support photoshoot-related work by participating in kickoff discussions, contributing to mood boards, supervising or providing direction, selecting images, sharing files with teams, and coordinating revisions. Check that nail designs, package colors, model usage, and campaign visuals are clear, accurate, and aligned with Kiss brand and Nail Division needs. Manage post-photoshoot tasks such as final image selection, file renaming, resizing, and final image delivery from a web design perspective.
• Project Coordination, Timeline Management, and Cross-Functional Communication - 20% Manage design timelines for campaigns and projects, helping ensure due dates are clear, responsible stakeholders are informed, and project milestones are not missed. Coordinate feedback and revision cycles until final approval is obtained, keeping project owners and…