Site Merchandising Associate - Ralph Lauren

Location: New York

Job-:
Digital

Location:

New York, NY, United States

Schedule:

Full time Posted:
Commission Eligible:
No

Benefits:  Range Minimum: 81,840

Salary Range Maximum: 136,320

Pay Basis:
Annually
* Additional Information:
* based on job, location, and schedule

Recruiting Type: ion Country: US Location City:
New York Location State: NY Location Postal Code: 10001

Business Unit:
Macy'sBe Part of an Amazing Story Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues.

Those stories are part of what makes this such a special place to work.

Job Overview The Associate of Site Merchandising will own the end-to-end digital merchandising strategy and execution across our digital properties for a category or area of ownership. You will define how customers discover, browse, and shop across our digital channels – ensuring a seamless, inspiring, and high-converting experience that reflects both brand storytelling and business priorities. This role sits at the intersection of art and analytics: part strategist, part operator, and part storyteller.

You’ll partner closely with Merchandising, Marketing, and Creative teams to drive engagement, conversion, and revenue growth. You will lead the content strategy to improve discovery and inspire customers. The Associate will put the customer at the center of all decisions by working closely with peers and cross-functional teams across business areas to create a seamless experience. The Associate demonstrates a deep understanding of business objectives, defining and implementing site strategies to meet business objectives.

The Associate thrives on results, takes the initiative to advocate for business needs to support area of ownership, and reacts to business as needed. They must be highly analytical with strong business acumen, organized, and possess great communication and presentation skills as they will represent their category in many forums.

What You Will Do Develop and lead the site merchandising vision and strategy in your area of ownership, aligning with overall company and merchandising goals

Translate category objectives into digital experiences that maximize customer engagement, conversion, and profitability

Partner with cross-functional stakeholders on assortment and content strategy, ensuring site storytelling reflects key trends, brand priorities, and seasonal moments

Lead site event strategies, creating a seamless experience across marketing, digital content, navigation, linking, and product sequencing

Oversee the execution of category pages (PLPs), landing pages, and navigation for your category

Ensure taxonomy, filters and onsite search are optimized for intuitive product discovery and conversion

Partner with cross-functional stakeholders on Product Detail Page optimization, inclusive of attribution, images, size and fit information, reviews, and overall page layout

Partner with Marketing and Creative to develop cohesive playbooks to bring brands, events, & stories to life Collaborate with Analytics to monitor performance KPIs (revenue, traffic, conversion, AOV and conversion funnel metrics) and identify opportunities for growth

Skills You Will Need

Collaboration:

Collaborate with merchant teams to understand business strategy, objectives, and priorities.

Presentation

Skills:

Prepare and present quarterly business reviews (QBRs) to optimize taxonomy and search strategies, including competitive deep dives. Provide…