Industry Operations Manager - Strategy; LATAM TTS; GBS

Tik Tok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.

Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.

The Industry Operations Client Solutions team formulates industry strategy and identifies growth opportunities, delivering industry-specific solutions and methodologies across the LATAM region. We nurture accounts through high-touch client service and education on Tik Tok solutions, supporting brands in achieving their marketing and business objectives. Cross-functional collaboration is a core pillar of the team, enabling holistic solutions that span product knowledge, vertical expertise, and market-level insights.

We are looking for individuals with strong business acumen who can develop strategies and drive ads revenue growth for Tik Tok Shop (TTS) in a fast-paced environment.

• Collaborate with the international e-commerce, advertising product, and sales teams to develop and execute ad strategies for promotional day campaigns, ensuring they run smoothly and deliver results
• Develop a deep understanding of the Tik Tok Shop ecosystem across industries, and provide data-driven business insights to top industry advertisers to formulate industry strategies and drive industry growth
• Work closely with the product team to drive the go-to-market (GTM) of new products, actively collect client feedback, and help optimize the performance of e-Commerce advertising products
• Provide strong support to the sales team by developing media investment plans and delivering marketing solution presentations for key TTS clients;
  Continuously serve advertising clients to help improve campaign performance and drive business growth
• Proactively identify incremental growth opportunities and turn them into reusable industry strategies

Minimum Qualification(s)

• Bachelor's degree or above;
• Proficiency in English and Spanish (both written & verbal) due to working with stakeholders in both English & Spanish-Speaking markets
• 3+ years of experience in digital marketing, e-Commerce marketing, or advertising strategy, able to adapt to a fast-paced working environment
• Hands-on experience in brand and performance advertising, or experience at an advertising agency, with a solid understanding of at least one industry and the ability to turn that understanding into actionable insights and scale them up
• Solid data analytics skills with the ability to derive insights and evaluate campaign performance; proficient in Excel
• Familiarity with ad measurement tools and basic troubleshooting knowledge

Tik Tok is the leading destination for short-form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Inspiring creativity is at the core of Tik Tok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.

When we create and grow together, the possibilities are limitless. Join us.

Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At Tik Tok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to…