Account Manager | Broadway Marketing | And 's Strategy LLC And 's Strategy LLC , NY

Account Manager | And That’s Strategy LLC | Organic Social Media -- Broadway & Live Entertainment

Location:

New York, NY (Hybrid)

Type:
Full-Time, 40 hours/week

Reports to:

Operations & Account Leadership

Salary: $26-31/hour, commensurate with experience + benefits (Health Insurance, Sick Days, Professional Dev)

Every account you lead has a strategy the client trusts, a team that knows exactly what matters this week, and work that grows the show’s audience and moves tickets—delivered on brand, on time, and without surprises.

Your creative vision shapes the online presence of Broadway shows. You're the strategist, producer, and final decision-maker who turns fan passion into community, and community into movement.

• Own the client and the strategy. Be the trusted lead for producers, marketing directors, and partners; build the account strategy and package it into a story the client buys into. Serve as the primary point of contact, strategist, and final decision-maker for all account matters.
• Serve as a client-facing leader, ensuring account health, proactive communication, and alignment with client goals. Manage all account deliverables, usage rights, agreements, and close-outs cleanly.
• Contribute to strategic partnerships both for the accounts you manage and the broader organization.

• Ideate, direct, and execute social-first content—particularly short-form video and photography—across backstage moments, offstage events, cast shoots, and in-person fan activations.
• Set creative direction on content types and storytelling approaches. Hold the final word on quality—make the call on content and creative decisions, and approve everything before it reaches the client.
• Stay plugged into social trends and adapt them smartly and authentically to fit each show’s voice and goals across Instagram, Tik Tok, Facebook, and You Tube.

• Be a champion of the fan community—engage with audiences meaningfully, understand what makes them tick, and help shape content and strategy that puts them at the center.
• Genuine enthusiasm for engaging with fans and building vibrant, authentic communities online. Fan-forward in your approach—eager to nurture community around each production.

• Lead on-site content capture and production at events, rehearsals, performances, and activations. Own and manage day-to-day organic social media accounts for Broadway clients, from content planning through posting and reporting.
• Collaborate closely with content creators, editors, and internal team members to meet tight deadlines with excellence. Keep the engine running- drive the content calendar aligned to strategy.
• Manage production workflows end-to-end, ensuring nothing falls through the cracks between the team and the client.

• Lead and manage a team of community managers, assistants, and designers on your accounts. Set priorities, balance workloads, run brainstorms and working meetings, and delegate to (and grow) the Associate Account Manager and team members.
• A leader who delegates- sees the whole board, gives clear direction, and develops the people below instead of doing it all yourself.

• Speaks Broadway and speaks business. Understands how producers think, how shows sell, and how fandom is built—and can connect creative ideas to box office outcomes. Deep knowledge of and genuine passion for Broadway, theater, and live entertainment.
• A platform native with proven expertise. Deep understanding of social media platforms (Instagram, Tik Tok, Facebook, You Tube) and…