Associate, Planning
Listed on 2026-10-15
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Marketing / Advertising / PR
Market Research, Marketing Communications, Marketing Strategy, Digital Marketing
Agency:
UM
Job Function:Media
Job Subfunction:Media Planning and Buying
Job Description:The Associate, Media Planning is an entry-level position that plays an important role in the media planning process. In this role, you will learn the fundamentals of media planning and how to leverage media to help deliver on our client’s business objectives. The ideal candidate is an energetic and proactive problem-solver who is detail-oriented and has an unmatched passion for the advertising industry.
In this critical role, you will support the planning team in partnering with the world’s leading brands and learn from industry leaders at a top media agency.
- Support the team in the creation of omnichannel media plan recommendations, including but not limited to TV, Print, Radio, Digital, OOH, and Emerging Media opportunities, informed by qualitative and quantitative inputs
- Compile research data to help ensure that client campaigns are reaching intended audiences
- Develop a mastery of syndicated research sources, planning tools, and media math
- Use qualitative and quantitative research to develop consumer insights and budget allocations
- Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries
- Collaborate with internal and cross-functional teams to ensure that projects are on track and deliverables are accurate
- Proactively keep up to date with media and technology trends
- Develop strategic POVs (point of views) of media partner offerings and technology as it relates to client objectives
- Ability to quickly learn proprietary tools and processes
- Exhibits a positive attitude that would complement the UM culture
- Strong written and oral communication skills
- Proficiency with Microsoft Office:
Excel, Word, Power Point - Able to effectively manage time and work in a fast-paced environment
- Exceptional attention to detail, organizational & analytical skills, creative thinking, and problem-solving skills
- Proven ability to work independently and as part of an integrated team
- Include 0-1 years of experience
- Proficiency at Microsoft Office:
Excel, Word, Power Point
- medical and dental coverage
- 401(k) plans
- flex spending
- life insurance
- disability
- employee discount program
- employee stock purchase program
- paid family benefits to support you and your family
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employees/applicants skill set, level of experience, and qualifications.
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It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other…
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