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Social Media Manager

Job in New York, New York County, New York, 10261, USA
Listing for: auster
Full Time, Part Time position
Listed on 2026-10-17
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing, Creative Advertising / Marketing, Marketing Communications
Job Description & How to Apply Below

Salary: Negotiable (based on experience)
Type: Part-time (20-30 hours/week) with an opportunity to grow into a full-time role

Experience: 1-2 years (social or creative space)

Drumroll is where indulgence meets innovation. At Drumroll , we’re redefining snacking with style, blending the irresistible allure of donuts (and now Mini Muffins) with a modern edge inspired by fashion, culture, and timeless nostalgia.

If you’re obsessed with crafting experiences that captivate the senses and think life’s too short to skip dessert, we need to talk.

As our Social Media Manager , you won’t just be part of a team, you’ll be the voice of a community. Our approach to "content" is not like other food brands. Drumroll creates in seasons , curated drops of content that blend nostalgic references with modern visuals, fueling one of the most tapped-in fan communities in culture.

Our content drops revisit the cultural moments that shaped us, much like the snacks we create,
turning nostalgia into something you can taste.

Our vibe:
Simple (sleek, sexy, elevated), On-the-nose, Happy, Nostalgic, Wholesome, Funny, Sleek.

Our donuts? Think fluffy, perfectly glazed, guilt-free indulgence. With low sugar, high protein, plant-based ingredients , and gluten-free perfection , each bite is 190 calories of joy and you’ll be the one showcasing that to the world.

You’ll collaborate with our Creative Director and Head of Influencer Marketing to craft visually stunning campaigns, manage our social media channels, engage with our growing fanbase, and bring together influential brands and trendsetters to amplify our mission.

A huge part of this role is to keep Drumroll culturally relevant and expand brand awareness. If you’re ready to make waves in the snack world and turn heads with bold ideas, join us as we sweeten the world, one stylish donut at a time.

Key responsibilities:

Creative Content Production
  • Contribute ideas to content and campaign strategy and ensure deliverables are flawlessly organized
  • Assist with organizing digital assets in our shared drive
  • Elevate our content by sharing your thoughts on art direction, captions, live experiences, and design
  • Create social-ready assets for Tik Tok (trends, behind-the-scenes, and team dynamics)
Community Engagement
  • Become the heartbeat of our community, responding creatively and moderating social conversations
  • Build strong relationships with fans, influencers, and brand partners
  • Represent Drumroll at in-person marketing activations, pop-ups, and events
  • Lead community experiences and brand partnerships as our ambassador
Cultural Relevance, Insights, Trends, and Analytics
  • Blend creativity with social insights to gauge impact and guide artistic direction
  • Stay tuned into cultural trends and new social opportunities
  • Develop ideas and strategies to grow followers, engagement, and brand presence
Requirements:
  • 1–2 years of experience in social or creative roles
  • Proven experience managing or growing social media accounts (personal or brand)
  • Bachelor’s degree in Marketing, Advertising, Communications, or related field
  • Proficiency in Tik Tok and Instagram
  • Excellent writing, organization, and communication skills
  • Strong attention to detail with an eye for creative perfection
  • Ability to multitask and collaborate across projects
  • Background in beauty or fashion industries
  • Experience growing a personal or brand following
  • Hands-on experience with content production and photoshoots
  • Curiosity, adaptability, and enthusiasm for emerging cultural trends
What We Offer:
  • Opportunity to build one of the most iconic social media pages in the industry
  • Work with top photographers, designers, and creative directors to grow your portfolio
  • Join one of the fastest-growing CPG brands in the U.S. while it’s still a small, creative team
  • Flexible hours (20–30 hrs/week) with the potential to become a salaried position
  • Remote flexibility with options to collaborate with LA-based team members
  • Competitive salary based on experience
  • Long-term growth and tangible equity opportunities
  • Freedom to bring your ideas to life with creative autonomy
  • Unlimited vacation policy, take the time you need to rest and recharge
  • A genuinely fun and collaborative team passionate about their work

We appreciate all applications, but only shortlisted candidates will be contacted.

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