VP, Sports Podcast Revenue
Job in
New York, New York County, New York, 10261, USA
Listed on 2026-10-18
Listing for:
Sinclair Broadcast Group
Full Time
position Listed on 2026-10-18
Job specializations:
-
Marketing / Advertising / PR
Event Management & Planning, Sports Sales & Marketing
Job Description & How to Apply Below
What You’ll Do
- Own AMP Sports’ sports-partnership and activation strategy, annual revenue plan, sales targets, pipeline health, forecasting, and performance accountability.
- Build a differentiated portfolio of integrated programs across podcasts and audio, digital video, social, talent and creator partnerships, branded content, sponsor ships, live events, fan experiences, and other experiential opportunities.
- Lead, coach, and develop a high-performing partnerships and activations team; establish clear expectations, account priorities, operating rhythms, and a culture of creativity, collaboration, and accountability.
- Serve as executive sponsor and hands-on seller for the largest opportunities, building trusted relationships with senior brand marketers, agency executives, leagues, teams, talent representatives, rights holders, and other sports-industry partners.
- Create activation platforms around tentpole events, sports seasons, original franchises, talent, cultural moments, and audience passions that can scale across brands and distribution channels.
- Lead the full activation lifecycle—from insight, concept, packaging, and pitch through contracting, production, launch, on-site or digital execution, measurement, renewal, and expansion.
- Partner with content, production, marketing, social, research, ad operations, experiential, finance, legal, and corporate sales teams to ensure programs are creative, executable, brand-safe, rights-compliant, and financially sound.
- Guide packaging, pricing, sponsorship architecture, inventory strategy, activation budgets, and commercial policies to support revenue growth, market competitiveness, and healthy margins.
- Lead executive-level proposal development and negotiations for complex, high-value agreements, balancing client objectives, fan experience, creative ambition, talent and usage rights, operational requirements, risk, and profitability.
- Establish clear activation governance, ownership, timelines, approval processes, and cross-functional handoffs to deliver every partner commitment at a high standard.
- Create a measurement approach that connects audience reach and engagement with brand objectives, activation performance, client satisfaction, renewal, and account growth.
- Identify and pursue new opportunities involving events, hospitality, commerce, licensing, creators, talent, distribution, and emerging sports or fan-engagement platforms.
- Represent AMP Sports at client meetings, agency summits, sports and advertising conferences, live events, and other major marketplace moments.
- 12+ years of progressive leadership experience in sports partnerships, sponsor ships, experiential marketing, branded content, sports media, integrated sales, or a related field.
- 5+ years leading and developing sales, partnerships, sponsorship, experiential, or activation teams, with a record of setting strategy and improving performance.
- A sustained track record of meeting or exceeding significant revenue goals and personally closing complex, high-value, multi-platform sports partnerships.
- Demonstrated experience taking major activations from concept through execution, including management of stakeholders, budgets, timelines, talent or rights considerations, and measurement.
- Deep relationships and executive credibility with major brands, agencies, leagues, teams, rights holders, talent organizations, and relevant sports-industry partners.
- Strong understanding of sports audiences, fandom, live and digital experiences, branded entertainment, podcast and creator monetization, social platforms, and integrated measurement.
- Executive-level commercial and operational judgment, including fluency in pricing, forecasting, activation budgets, deal structure, margins, and revenue…
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