Manager, Trade Marketing; Color Cosmetics

New York, New York

At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.

Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.

Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.

We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.

We are Revlon, together, transforming beauty.

This role is a Hybrid Role: Employees are expected to work from our New York City office 3 days per week and may work remotely the remaining days

The Trade Marketing Manager supports the Sr. Trade Marketing Manager in developing and executing strategic commercial & customer execution plans that drive brand performance and sales growth across retail and distribution channels, online and offline. This role acts as the key orchestrator between Sales and cross-functional HQ teams, including Innovation, GTM Marketing, Demand Planning, and Leadership. The Manager serves as the voice of the customer to ensure national plans reflect retailer and consumer needs, activation strategies are executable in the field, and innovation and brand communications align with critical customer priorities.

This position focuses on Color Cosmetics, Beauty Tools, AP/Deodorant, and Nail categories and plays a vital role in coordinating communication and execution across teams.

The ideal candidate is both analytical and creative, with a strong understanding of shopper behavior, customer landscape, category management, and retail dynamics both online and offline.

• Support the development of the execution of Customer GTM strategies and programs across key channels and accounts by acting as the voice of Sales/Customers in internal discussions and planning sessions
• Collaborate with Sales, Brand Marketing, and Category Management to align on go-to-market strategies and promotional calendars. Be able to project manage effectively and understand how to influence your stakeholders from Marketing to Sales Leadership.
• Be the voice of our customers and Sales Teams with Marketing, Finance, Demand Planning and other strategic cross functional partners to deliver commercial strategies and activation tactics to drive profitable growth.
• Lead and contribute to cross functional alignment sessions to develop the go-to-market omnichannel (offline/online) executions, influencer activations, and customized commercial tactics to drive growth with our key retail partners
• Lead the development of customer-specific marketing plans and point-of-sale materials.
• Own sell-in stories and materials/presentations for customers ensuring lens of customer and category.
• Develop fact based selling stories based on market trends, shopper insights, and competitive activity to inform strategy and identify opportunities.
• Partner with Sales Teams and cross-functional partners to…