Senior Manager, Product Marketing

Location: New York

What’s the role?

As a Senior Manager of Product Marketing for Enterprise and Retail Partnerships, you will own the story of how Bilt shows up with our biggest partners, from big box retailers to sports organizations and beyond. You'll shape the narrative, positioning, and go-to-market strategy for our enterprise and retail partnership programs, making sure every partner launch is clear, compelling, and built to drive results for both the partner and Bilt.

You'll develop and drive messaging and customer journeys across every touchpoint, turning complex partnership offerings into intuitive, motivating experiences that educate members, drive adoption, and sustain long-term engagement. Because our partners span so many industries, you'll need to quickly understand each partner's brand, customers, and goals, and tailor how Bilt's products and benefits come to life for  this role, you will… Manage go-to-market strategy for new enterprise and retail partner launches, including messaging development, customer journey strategy, and asset creation

Own the timeline and core milestones for go-to-market deliverables to ensure smooth, on-time launches across multiple partners at once Develop partner-specific positioning and messaging that fits each vertical, from big box retail to sports and entertainment

Ensure impactful, relevant, and consistent messaging for existing partnerships across all always-on customer channels, updating as products and programs evolve

Create and maintain sales enablement, training, and informational materials, such as pitch decks, one-pagers, and launch guides, to educate and activate partners and our internal Enterprise team Partner cross-functionally with Enterprise, Product, Brand, Lifecycle, Design, and Partnerships to bring Bilt's products and benefits to life across our site, app, lifecycle channels, brand channels, media opportunities, in-person experiences, and more Collaborate with marketing counterparts at partner companies to co-create and launch joint initiatives with their approval

Analyze campaign, partner, and product performance, and use results to iterate on product marketing strategy and partner playbooks

Help build repeatable launch frameworks and best practices as our enterprise and retail partnership business scales

In terms of qualifications, we’re seeking:4+ years of marketing experience, ideally in product marketing, partner marketing, or B2B marketing

Experience at a fintech, loyalty, retail, or adjacent category

Experience marketing through partnerships, co-marketing, or B2B2C programs is a strong plus Driven, hard-working, self-starter who can thrive in a fast-paced environment

Experience with copywriting, deck and asset creation, and an eye for design

Ability to understand complex products, customer needs, brand voice, and marketing channel mechanics across different industries

Cross-functional coordination and strong interpersonal skills, including comfort working with external partner teams

Organized and detail-oriented, with the ability to manage multiple launches at once Ability to work quickly and efficiently in high-pressure situations

Benefits:

Compensation
- We offer a competitive salary with a meaningful stake in the company via equity and our performance bonus program

Health insurance for you (& your loved ones) from day one
- Enjoy a One Medical Membership, wellness stipends, family programs and more, on us. We’ve got you and your family covered from day one.
401k plan with a match
- Retirement may feel more like a pipe dream than a reality but we’re here to help you get there.

Commuter FSAs
- We believe the best ideas come from being together in one place. We just don’t think getting there should be so expensive.

UNLIMITED PTO
- Because we believe that…