Senior Manager, Market Research & Consumer Insights

Senior Manager, Market Research & Consumer Insights (Contract)

quip is a design‑led oral health and wellness company that launched in 2015 and is on a mission to change oral care habits from a have‑to chore to a want‑to ritual. We create bold, simple, design‑driven products that are backed by science and intuitive to use, empowering everyone to proactively make their mouth part of their daily wellness routine. Our product line includes ADA‑sealed adult and kid electric toothbrushes, smart brushes, a rechargeable water flosser, refillable floss string, gum and mints, all designed to help people build good oral‑care habits.

quip operates across DTC, Retail, Amazon, and Dental Professional DTC channels.

We are looking for a Senior Manager in Market Research & Consumer Insights based in our Brooklyn office. In this role you will be quip’s resident expert on consumers, oral‑wellness trends, and product innovation opportunities. You’ll lead market research initiatives that inform new products, portfolio planning, brand positioning, and overall consumer experience, working cross‑functionally with Marketing, Product, and Creative teams to turn insights into action.

The role is a contract position scoped at approximately 30 hours per month, with potential for additional hours as needs evolve.

Hourly Rate: $125

• Lead Market Research & Insights:
  Design, execute, and analyze qualitative and quantitative studies (surveys, focus groups, ethnographies, in‑home testing).
• Consumer‑Centric Storytelling:
  Translate insights into actionable recommendations that guide product development, marketing strategy, and brand positioning.
• Portfolio & Product Foresight:
  Leverage research and trend analysis to inform short‑ and long‑term product and portfolio strategy.
• Cross‑Functional
  
  Collaboration:
  
  Partner with Product, Marketing, Creative, and CX teams to integrate consumer insights into campaigns, product launches, and content initiatives.
• Research Operations:
  Manage research calendar, vendor relationships, sample targeting, survey programming, and qualitative fieldwork logistics.
• Data Synthesis:
  Combine multiple data sources—primary research, transactional data, digital analytics, secondary research—to generate holistic insights.
• Market Trend Analysis:
  Stay on top of oral‑wellness, personal health, and lifestyle trends to guide strategic recommendations and inspire the team.
• Presentation & Influence:
  Communicate findings effectively to senior leaders and cross‑functional teams, tailoring insights to the audience.

• 6+ years of experience in market research, consumer insights, or foresight, ideally in CPG, wellness, or related industries.
• Entrepreneurial mindset with comfort navigating non‑linear situations.
• Expertise in qualitative and quantitative research methods, including surveys, focus groups, cross‑tab analysis, and regression modeling.
• Experience managing external research vendors and internal research operations.
• Strong analytical and creative thinking skills; ability to balance data‑driven insights with strategic storytelling.
• Excellent communication and collaboration skills; able to influence decisions across teams.
• Comfortable managing multiple projects in a fast‑paced environment.
• Proficiency with research platforms such as Qualtrics, survey programming, and statistical tools.

• Hybrid working environment with an office located in the heart of DUMBO, featuring breathtaking views of the Manhattan Bridge.
• Wi‑Fi enabled rooftop.
• Dog‑friendly office space.
• Fully stocked kitchen with snacks (fully yours to enjoy after snacking!).
• The opportunity to help us make oral care more simple, effective, and accessible.