Director, Visual Creative Planning - Wear
Listed on 2025-12-02
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Retail
Retail Marketing -
Creative Arts/Media
Location: New York
Be part of an amazing story.
Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues.
Those stories are part of what makes this such a special place to work.
The Director, Visual Creative Planning drives sales, profit, and an extraordinary customer experience by developing and executing strategies that bring Macy’s vision to life through compelling visual presentations. This leader serves as a strategic partner to the General Merchandise Manager (GMM) and Divisional Merchandise Managers (DMMs) of a designated family of business and acts as the CEO for translating fashion, style, and trend strategies into impactful in-store experiences.
The Director provides clear direction to store teams on interpreting and implementing visual initiatives, balancing business opportunities, architectural considerations, traffic flow, and the intersection of art and science.
- Lead the team through the creative process to conceptualize and design all visual merchandising components for a specific family of business.
- Partner with the merchants to provide monthly and seasonal fashion and style inspiration. Leverage personal expertise and curiosity in fashion, styling, and trends—along with a passion for creating an inspiring customer experience. Incorporate the latest technologies, industry trends, and research to develop innovative presentation concepts.
- Support field teams by delivering coaching, training, and feedback to ensure product knowledge, visual execution, and standards align with Macy’s brand expectations.
- Build strong, collaborative relationships with internal cross‑functional partners and external business stakeholders. Work closely with Marketing, the Fashion Office, Merchants, and Vendor Partners to align on direction and bring fashion, trend stories, holiday campaigns, and gifting events to life.
- Communicate and manage all project timelines, deliveries, and installations—coordinating seamlessly across internal teams and external partners.
- Manage budgets for each project, ensuring cost controls are maintained.
- Champion a growth mindset by mentoring and coaching to support the evolution of Macy’s culture.
- Foster career development and growth for direct reports, aligning opportunities with company goals and individual passions to unlock talent potential.
- Guide direct reports and cross‑functional partners in prioritizing initiatives and allocating resources to ensure successful delivery of high‑impact business goals.
- Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
- In addition to the essential duties mentioned above, other duties may be assigned.
Visual Merchandising Expertise
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Deep knowledge of visual merchandising principles, store layout, and the ability to translate fashion and trend strategies into engaging in‑store experiences.
Fashion & Trend Awareness
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Strong personal interest and professional expertise in fashion, styling, design, and emerging cultural trends.
Innovative Thinking
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Ability to conceptualize fresh visual strategies and integrate new technologies, research, and market trends.
People Leadership
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Proven experience leading and mentoring creative teams; fosters talent development and supports career growth.
Cross‑Functional Collaboration
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Builds and maintains strong relationships with merchants, marketing, store teams, and vendor partners.
Project Management
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Manages multiple visual projects from concept to execution, ensuring alignment with timelines and budgets.
Resource Allocation & Prioritization
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Efficiently manages workload and directs team efforts toward high‑impact business priorities.
Vendor Management
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Experience sourcing and managing external vendors for visual elements such as props,…
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