Senior Manager, Key Accounts

Who We Are

Fresh is a global company headquartered in New York offering a full lifestyle line spanning skincare, lip care, bodycare, and fragrance in over a dozen countries. We aim to be the best beauty brand to work for, fostering a warm, inspiring environment with world‑class benefits.

Here at fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.

The Senior Manager, Key Accounts is the primary contact with retailer buying offices. This role collaborates on strategies, sales and rank targets, inventory planning, and activations to drive national account growth, achieving sales targets and securing best‑in‑class in‑store and online exposure. Primary responsibilities include overseeing Ulta, Nordstrom, and EC Scott accounts and reporting directly to the Head of Sales and Planning.

• Key point of contact for retailers to enhance relationships, streamline communication, create strategic initiatives, and connect cross‑functional teams for a holistic business view.
• Maintain an Activation Calendar for Ulta and Nordstrom, ensuring retailers have full alignment and share updates monthly with internal partners.
• Provide weekly/monthly commentary and insights to ensure strategies come to life and pivot when needed.
• Manage Accounts Door Counts and Product Lifecycle from SKU set‑up, assortment changes, newness launch plans, and discontinuation strategies.
• Build, forecast, and track retail, gross, returns, discounts, and net sales by account.
• Partner with brand marketing on visual merchandising/messaging, sample allocations, promotions, and assortment changes.
• Partner with brand digital team on dotcom product page updates, optimization, launch timing, promotional activity, loyalty initiatives, and omni‑channel strategies.
• Partner with retailers on inventory planning to ensure alignment on brand priorities, key product investments, and event dates.
• Partner with global demand planning to ensure all activations are accounted for to maximize sales potential and ensure on‑time delivery.
• Schedule in‑store updates with retailers aligned with new launch timing and partner with VM team on timeline and deliverables.
• Work with education and events team to develop brand love experiences and programs to be implemented by the field.
• Execute logistics for secondary placements.
• Assist with day‑to‑day meeting planning and recaps to ensure task completion.

• Develop strong cross‑functional relationships and synergies across marketing, digital, visual merchandising, and planning.
• Contribute to and project manage launch strategies in collaboration with marketing, digital, and store design.
• Optimize product assortment and gondola productivity to maintain elevated space and location within our retail partners.
• Streamline brand clean SKU changes balancing sales potential with return liabilities.
• Own the newness and seasonal forecast projections.
• Learn retailer business procedures to ensure brand follows best practices guidelines.

• Create constant dialogue with retailers to build trust for best‑practice sharing and align retailer needs with brand objectives.
• Understand retail, gross, and net sales trends compared to budget to optimize brand profits.
• Improve inventory service levels to 95% by leading bottoms‑up planning with retailer and demand planning teams.
• Understand sample and GWP needs and collaborate on qualifier, ROI, and forecast units.
• Build short‑term and long‑term differentiation strategies across retailers.
• Identify business opportunities by account to increase overall share and brand awareness.

• Must be able to remain in a stationary position on average of 7.5 hours/day.
• Light to moderate lifting may be required.
• May be regularly required to stand, sit, reach, stoop, kneel, and operate a computer, telephone, and keyboard.

• 6‑8 years of experience in a corporate…