Senior Manager, Key Accounts
Listed on 2026-01-09
-
Retail
Merchandising -
Marketing / Advertising / PR
Merchandising
- Compensation: USD 120,000 - USD 150,000 - yearly
WHO WE ARE
fresh is a global company headquartered in New York offering a full lifestyle line spanning skincare, lip care, bodycare, and fragrance in over a dozen countries. But we don’t just aspire to make the best products on the market; we want to be the best beauty brand to work for. We’ve created a warm, inspiring environment with world‑class benefits that encourages our teams to dream big, because that’s how we got here.
Here at fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.
MAIN JOB OBJECTIVE
The Senior Manager, Key Accounts role is the key contact with the retailer buying offices. Collaborating on strategies, sales and rank targets, inventory planning and activations to drive growth in national accounts to achieve sales targets and secure best in class in‑store and online exposures. This role mirrors the structure of many retail partners. This position will have headquartered responsibility for Ulta, Nordstrom, and EC Scott.
This position will report directly to the Head of Sales and Planning.
JOB RESPONSIBILITIES
- Key point of contact for retailers to enhance relationships, streamline communication, create strategic initiatives and connect cross‑functional teams for a holistic business view
- Keep up to date an Activation Calendar for Ulta, and Nordstrom, ensuring retailers have full alignment and responsible to share out monthly to internal cross‑functional partners
- Provide weekly/monthly commentary and insights to ensure strategies coming to life and pivoting when/where needed
- Manage Accounts Door Counts and Product Lifecyle from SKU set‑up, product assortment changes, newness launch plans and discontinuation strategies
- Build, Forecast and Track Retail, Gross, Returns, Discounts and Net Sales by account
- Partner with brand marketing on visual merchandising/messaging, sample allocations, promotions, and assortment changes
- Partner with brand digital team on dotcom product page updates and optimization, launch timing, promotional activity, loyalty initiatives, and omni‑channel strategies
- Partner with retailers on inventory planning to ensure alignment on brand priorities, key product investments, and event dates
- Partner with Global demand planning to ensure all activations are accounted for to maximize sales potential and ensure on time delivery
- Schedule In‑Store updates with retailers aligned with new launch timing. Partner with VM team on timeline and deliverables
- Work with Education and Events team to develop brand love experiences and programs to be implemented by the field
- Execute logistics for secondary placements
- Assist with the day to day meeting planning and recaps to ensure task completion
What you will learn (and/or achieve) in the first 6 months:
- Develop strong cross functional relationships and synergies across: marketing, digital, visual merchandising and planning
- Contribute to and project manage launch strategies in collaboration with marketing, digital and store design
- Optimize product assortment and gondola productivity to maintain elevated space and location within our retail partners
- Streamline brand CLEAN SKU changes balancing sales potential with return liabilities
- Own the Newness and Seasonal forecast projections
- Learn retailer business procedures to ensure brand follows best practices guidelines
What you will achieve in 12 months:
- By creating a constant dialogue with retailers, you will build trust to inspire best practice sharing and align retailer needs with brand objectives
- Understand retail, gross and net sales trends compared to budget in order to optimize brand profits
- Improve inventory service levels to 95% by leading bottoms up planning with retailer and demand planning team
- Understand sample and GWP needs and collaborate on qualifier, ROI and forecast units
- Build short term and long‑term differentiation strategies across retailers
- Identify business opportunities by account to increase overall share and…
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