Senior Account Executive

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This range is provided by Adecco. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

• Base pay range: $60,000.00/yr - $85,000.00/yr
• Additional compensation types:
  Annual Bonus

Member of the Board of Advisors | Programming Board Advisor | Specialty Recruiter (360)

CPG start-up born out of a classic NYC bagel shop is expanding and looking for a CPG Sales Account Executive who will take ownership of driving CPG growth across retail, distributor, and direct customer relationships—helping us build sales velocity and brand loyalty through strong partnerships, in-store activations, and promotional strategy.

• Manage relationships with key retail customers, distributors, and brokers to ensure strong execution, sales growth, promotional performance and shelf placement optimization.
• Open new accounts, build and execute account-specific strategy to increase distribution, sales velocity, and brand presence.
• Negotiate promotional programs, pricing, and placement to maximize ROI.
• Track sales performance, history and trends and provide regular reporting and insights to leadership.
• Develop and manage online CRM to track retail-specific programs and sales data.
• Be our boots on the ground; visit stores, schedule sales meetings, and more.
• Develop and oversee an effective demo program to drive trial and awareness.
• Coordinate field marketing activations, sampling events and seasonal promotions to support growth in key markets.
• Manage any third-party reps or agencies, ensuring they are well-trained and represent the brand with excellence.

• Identify and pursue new retail and food service opportunities as we grow.
• Plan for scalable production reach to fit new retailer outlets.
• Partner with marketing on trade shows, category reviews, and retailer presentations.
• Support the launch of new products with customer-specific strategies.
• Work closely with operations to forecast demand and manage inventory with distributors.
• Collaborate with marketing to develop promotional plan for broader brand and retail-specific groups.
• Represent the company at trade shows, category reviews, and customer meetings.

• 5-7+ years of sales experience in food & beverage or CPG, with proven success managing retail or distributor accounts.
• Strong understanding of retail sales fundamentals: velocity, trade spend, margins, and promotional ROI.
• Experience with field marketing or retail activations.
• Excellent communication and negotiation skills, with the ability to build lasting customer relationships.
• Entrepreneurial mindset, comfortable in a fast-paced, high-growth startup environment.
• Proficiency in Excel, sales reporting tools, and CRM platforms.

• Mid-Senior level

• Full-time

• Sales, Business Development, and Marketing
• Industries:
  Retail, Food and Beverage Retail, and Wholesale Food and Beverage

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