Portfolio Ambassador NY

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WONDERING HOW YOU CAN CONTRIBUTE TO MAKING AN UNFORGETTABLE EXPERIENCE BORN OF HUMANITY WHEN PARTNERING WITH OUR CLIENTS?

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As a Portfolio Ambassador
, you are a known spirits industry expert in the NYC market. You will nurture strong relationships in on‑premise accounts through frequent touchpoints in target accounts, staff training, trade activations, and account visits. This role is ultimately accountable for the growth of the Proximo Spirits brands – premium brands with a deep respect for craft and connoisseurship – in the most desirable on‑premise accounts.

The ideal Portfolio Ambassador is an engaging, charismatic, professional, polished, and articulate storyteller. The role requires full‑time salaried employment with a non‑traditional schedule (evenings and weekend work) and the ability to travel outside the designated market on request, not to exceed 20% of the time.

• Grow relationships and distribution in a core set of up to 75 influential on‑premise accounts (per target account list) through frequent touchpoints.
• Frequent account visits, staff training, secure new distribution, and gain temporary/permanent menu features.
• Account focus may include: fine dining, luxury & influencer venues, mixology accounts, iHUB, patios, sports bars, dive bars, nightclubs.
• Assist with sell‑in to increase the distribution and growth of the assigned spirits portfolio.

• Serve as a category knowledge expert for the Proximo Spirits portfolio, heavily focused on agave and whiskey brands.
• Communicate brand features, benefits, heritage, and equity to bartenders in engaging ways.
• Train the internal sales force and distributor partners.

• Plan and execute high‑energy, local trade activations with bartenders and beverage managers.
• Execute experientially focused local trade events.

• Submit weekly account/KPI activity reports and monthly recaps of all activities.
• Monitor and report on market trends and competitor activity.

• Complete, accurate, and timely expense reporting.

• Categorical spirits knowledge that can be versioned out for novices and experts alike.
• Charismatic storyteller.
• Strong written and verbal communication skills, including writing and delivering presentations.
• Deadline‑oriented self‑starter who is proactive and holds themselves to a high standard of work quality.
• Ability to interface with the distributor network.
• Strong influencing and partnering skills.
• Deep understanding of cocktails and industry trends.
• Adept at selling and interacting with diverse groups of people.
• In‑depth understanding of the account universe in the assigned market.
• Deeply connected to and involved in the bartending community of the greater assigned market.
• Social media savvy with a solid bartender network.
• Ability to travel to surrounding areas outside of the assigned market on a semi‑regular basis.
• Experience in budget management.

• Must be 21 years of age or older.
• Must be authorized to work in the U.S. without sponsorship.
• Must have reliable transportation to travel to surrounding markets and make in‑market visits while transporting program materials (liquor, POS, etc.).
• Working knowledge of computers with average to above average skills in Windows, PowerPoint, Excel, Word, and Email. Ability to learn new programs quickly and efficiently.
• A degree in a related field preferred (sales and marketing, hospitality management, culinary).
• Spirits brand ambassador, liquor sales, bartending, and fine dining background preferred.
• Previous experience in program management, marketing, field sales, or other related fields preferred.

• Must speak fluent English; preferably bilingual in English and Spanish.
• Written and conversational knowledge of the English language and grammar.
• Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.

• The employee must regularly stand, walk, and reach above the shoulders. Must be able to lift objects weighing 50 pounds.

The annual range for this role varies between $85,000-$95,000 and may vary depending on the candidate’s experience.

G.m is an equal opportunity employer and does not unlawfully discriminate against employees or applicants for employment based on race, color, sex (including pregnancy), sexual orientation, gender identity or expression, religion, national origin, citizenship status, age, genetic information, physical or mental disability of an otherwise qualified individual, membership or application for membership in a uniformed service, engaging in legally protected activity, or any other characteristic protected under applicable law.