Director of Business Development

## Director of Business Development NYC Jersey City (USA)
· Full-time
· Intermediate#### About The Position Matrix is looking for a
** Director of Business Development
** to create and drive new sources of growth.

This is a strategic, commercially focused role spanning
** business development, strategic partnerships, pricing and packaging, new offerings, AI commercialization, and go-to-market strategy**. You will help determine what sells, how it is positioned and priced, which partners can extend our reach, and how new offerings are successfully brought to market through the Sales organization.

This is
** not a traditional quota-carrying sales role**, but the position is directly accountable for measurable revenue impact.

You will work closely with Product, Sales, Growth, and executive leadership to turn new products, AI capabilities, partnerships, and market opportunities into commercially viable offerings that drive:
* New PMC acquisition
* Upsell and cross-sell across the existing customer base
* Increased deal size and attach rates
* New revenue channels and partnerships
* Expansion into new customer segments and markets

Industry Expertise Is Essential You should have a strong understanding of the
** U.S. multifamily rental and property management industry**.A Property Management System (PMS) background is
** not required**, but you must understand how property management companies actually operate and buy technology — including who makes purchasing decisions, how vendors are evaluated, what drives ROI, where operators generate and protect margin, and what property managers and residents expect from technology.

Key Responsibilities Pricing, Packaging & Commercial Strategy
* Own the
** pricing and packaging strategy**, including tiers, bundles, commercial structures, and monetization models.
* Translate new products, AI capabilities, and partner integrations into
** market-ready offerings
** with clear value propositions, pricing, target segments, and positioning.
* Define how clients AI capabilities should be commercialized — including what should be bundled, sold as an add-on, or priced separately.
* Build the commercial business case for products and offerings to
** launch, bundle, reprice, expand, or retire**, using customer willingness to pay, competitive positioning, market opportunity, and margin considerations.
* Partner with executive leadership to continuously refine overall commercial strategy.

Sales Enablement & Revenue Growth
* Equip the Sales organization with the
** positioning, packaging, competitive intelligence, pricing guidance, and commercial tools
** needed to win new PMC customers.
* Partner with Sales leadership to develop and accelerate
** upsell and cross-sell strategies
** across the installed customer base.
* Support strategic and complex opportunities involving new products, AI capabilities, partnerships, or non-standard commercial structures.
* Ensure new offerings are not simply launched, but are effectively
** adopted and sold by the sales organization**.
* Analyze deal performance and customer adoption to identify opportunities to improve conversion, average deal size, and expansion revenue.

Strategic Partnerships & New Routes to Market
* Identify, develop, structure, negotiate, and close
** strategic partnerships, alliances, referral relationships, integrations, and channel opportunities**.
* Identify companies, platforms, associations, advisors, and industry influencers with trusted access target customers.
* Develop new routes to market that expand reach and create incremental revenue opportunities.
* Evaluate partnership opportunities based on
** strategic fit, customer value, revenue potential, economics, scalability, and long-term business impact**.
* Own partnership…