Head of GTM; Healthtech; NYC

Carex is partnering with an fast-growing Healthtech partner to hire a Founding GTM Lead to spearhead its U.S. market launch and build a high-performing sales organization focused on the healthcare provider market
. This is an opportunity to lead U.S. commercial expansion for an innovative AI-powered healthcare technology solution designed to improve patient access, streamline provider operations, and transform how healthcare organizations manage patient communications.

This is a hybrid role based in New York City
, offering the opportunity to work closely with a growing team as they establish a collaborative, high-performing culture and build the foundation for U.S. expansion.

This individual will own the U.S. go-to-market strategy, drive early revenue, and establish a scalable sales organization from the ground up. The ideal candidate combines a strong track record in B2B SaaS sales with a deep understanding of the U.S. healthcare provider landscape. Success requires an entrepreneurial mindset, the ability to navigate complex provider purchasing decisions, and the ambition to build a high-performing commercial organization in a fast-growing market.

• Lead U.S. Market Expansion: Develop and execute a go-to-market strategy targeting physician practices, multi-site medical groups, MSOs, DSOs, health systems, and other healthcare provider organizations.

• Drive Early Revenue: Personally lead prospecting, discovery, product demonstrations, negotiations, and deal closures, establishing a strong foundation for commercial growth.

• Own Sales Performance: Take accountability for U.S. revenue targets, pipeline development, conversion rates, forecasting, and overall sales execution.

• Build and Lead the Sales Team: Recruit, onboard, coach, and develop Account Executives and Sales Development Representatives, transitioning from a hands‑on player‑coach into a dedicated sales leader.

• Establish a Scalable Sales Playbook: Define ideal customer profiles, qualification criteria, sales methodologies, pricing strategies, ROI messaging, and repeatable processes tailored to healthcare provider buying cycles.

• Navigate Complex Provider Sales Cycles: Build relationships with practice administrators, operations executives, clinical leaders, and other key stakeholders while managing procurement, security, compliance, and integration requirements.

• Develop Sales Infrastructure: Implement CRM best practices, performance metrics, pipeline reviews, territory planning, compensation structures, and sales enablement programs.

• Partner Cross‑Functionally: Collaborate with Product, Operations, and executive leadership to support successful customer onboarding, incorporate market feedback, and continuously improve the commercial strategy.

• Accelerate Market Penetration: Identify opportunities for customer expansion, strategic partnerships, and growth across multi‑location healthcare organizations.

• 5+ years of B2B SaaS sales experience
  , with a demonstrated track record of full‑cycle selling, closing complex deals, and consistently achieving revenue targets.

• Strong experience selling into the U.S. healthcare provider market
  , with an understanding of physician practices, medical groups, MSOs, DSOs, health systems, and provider purchasing dynamics.

• Knowledge of healthcare provider operations, including patient access, appointment scheduling, front‑desk workflows, staffing challenges, and operational efficiency.

• Experience engaging healthcare decision‑makers, including practice administrators, operations leaders, clinical executives, and C‑suite stakeholders.

• Demonstrated ability to navigate complex, multi‑stakeholder sales cycles involving procurement, security reviews, compliance considerations, and technical…