Partnership Specialist

Partnership Specialist

New York, NY | Chicago, IL | Atlanta, GA

Hybrid

The Partnership Specialist, is an exciting role with a core focus on elevating Playfly’s current High School/Collegiate National Sales and Playfly’s professional team partnership experience for brands within the Playfly family. This individual will assist in operational needs with additional brand-facing responsibilities. Internally, this individual will ideate and execute partnership plans in collaboration with Playfly’s sales team as well as Enterprise Catalyst teams (Creates, Activation, Insights), in order to develop meaningful partnerships for clients.

As a member of the Playfly Access team, this individual will be accountable for contributing to the achievement of individual KPIs and overall team goals as defined.

• Serve as the activation liaison to appropriate Playfly Sports Properties school partners and professional team partners on behalf of the brand partners where defined
• Meet with brand partners to assist with developing key marketing objectives in alignment with contract obligations
• Assist in working with internal stakeholders to successfully execute and activate brand partnership program
• Assist in pipeline management
• Assist in enterprise inventory tracking
• Responsible for organizing and compiling specs and deadlines for brand partners
• Assist and lead the development of necessary client recaps and proof of performance
• Assist and manage internal reporting/tracking materials as assigned
• Other job-related duties as assigned

• Bachelor’s degree preferred but not required
• Minimum 3+ years experience in one of the following disciplines: partnership marketing, sponsorship sales/activation, or brand strategy
• Experience in Team/Property Sponsorship and/or College Athletics is a plus.
• Must be a strategic-thinker and possess a team-first mindset.
• Excellent verbal and written communication skills.
• Experience using Customer Relationship Management (CRM)/KORE/Salesforce/Revenue Generation and Tracking systems
• Comprehensive understanding of sponsorship sales and activation
• Demonstrated ability to perform under pressure and meet tight deadlines with quick response/turnaround
• Project management skills; organized and able to multitask and juggle multiple priorities

• Limited travel for events and client functions maybe required
• Potential need to attend events on behalf of brand clients with expectation of activation assistance
  • Could include lifting boxes/materials up to 50 lbs
  • Multiple hours on your feet at activation space or event

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

$65,000—$72,000 USD

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms.

Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul…