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Go to Market Manager - Account & Enablement

Job in Newark, New Castle County, Delaware, 19711, USA
Listing for: Citizens Bank
Full Time position
Listed on 2025-12-20
Job specializations:
  • IT/Tech
    IT Project Manager, Business Systems/ Tech Analyst
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Position: Go to Market Manager - Account Opening & Enablement

Description

Are you ready to challenge the status quo and drive a high-impact, multi-year Reimagine the Bank program to transform customer experiences end-to-end? We are seeking a passionate, proactive, and dynamic Program Manager to drive go‑to‑market success for account acquisition, opening and onboarding experience transformation.

This role will be focused on end‑to‑end solution discovery and requirement definition as well as cross‑functional team orchestration to influence customer journey transformation. The ideal candidate will have a strong background in managing complex, agile enterprise programs and will bring operational rigor, strategic thinking, and excellent influence and communication skills to ensure program urgency, progress and transparency.

The Account Opening & Enablement Go-to-Market Manager will:

Partner across business leaders to advance product and transformation goals;
Orchestrate cross-functional teams and timelines to deliver integrated roadmaps;
Drive solution discovery and definition of partner requirements;
Lead commercialization strategies for new solutions to ensure go-to-market readiness across teams and ensure teams are equipped with tools, training and resources to enable product vision end-to-end;
Develop and evolve program governance, socialization and operating structures to support strategic alignment and execution;
Lead cross-functional coordination and forums, including stakeholder engagement, communication, reporting, and issue/risk management;
Collaborate with business and technology teams to define milestones and influence timely delivery, impediment resolution and efficiency in new ways of working, testing and learning over time;
Strong quantitative, analytical, problem solving and project management skills are required.

Responsibilities Program Design & Delivery
  • Support end-to-end delivery of complex, cross-functional programs aligned with strategic business goals.
  • Support Product Manager leads in definition and management of program scope, partners, timelines, milestones, and deliverables.
  • Drive solution discovery for targeted objectives and definition of partner requirements
  • Ensure alignment between business objectives, partner execution, and customer outcomes.
  • Track and manage interdependencies, risks, and issues across multiple work streams and build integrated program roadmaps.
  • Drive delivery excellence through structured planning, execution, and continuous improvement and accountability for follow-ups across teams
  • Facilitate prioritization and scenario planning to support dynamic business needs.
  • Monitor delivery KPIs and health metrics to ensure transparency and accountability.
Program Go-to-Market
  • Optimize product and program launch and distribution approaches across teams
  • Coordinate commercialization processes across upstream and downstream partners
  • Drive partner forums to influence timely and recurring reinforcement of new experiences and solutions, optimizing socialization messaging and strategies
  • Ensure delivery appropriately equips frontline teams with tools, training, and resources to enable product vision end-to-end.
  • Obsess over the customer journey including all brand touchpoints and environments the customer experiences.
  • Evolve operating model of teams over time.
  • Evaluate and elevate current processes, routines, and procedures to improve team performance.
  • Champion change management policy adherence. Drive continuous improvement and operational optimization.
  • Manage governance cadence and stakeholder forums.
Leadership & Influence
  • Provide proactive, efficient escalation and problem-solving support.
  • Influence cross-team collaboration and decision-making, as well as timely delivery and impediment resolution. Champion new ways of working and problem solving across teams.
Required Qualifications
  • 6+ years of experience driving expansive program management across business and technology initiatives
  • Experience in management of technology development projects & onshore‑offshore resources preferred.
  • Strong knowledge of Agile delivery, JIRA, Confluence, and MS Teams.
  • Experience in matrixed organizations and financial services preferred.
  • Proficiency in tools such as…
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