Digital Marketing Intern

Panasonic Eco Systems of North America is seeking an energetic and responsible Digital Marketing Intern to support the Digital Marketing team. The ideal candidate has an interest in digital marketing, website management, paid media, social media, analytics, and content. This role will gain hands‑on experience by supporting website updates, digital campaign execution, reporting and analytics, social media, and other digital marketing initiatives.

• Assist with maintaining and updating website content using Hub Spot and other website platforms.
• Support the creation, editing, publishing, and QA website content.
• Update product and other website pages, ensuring copy, images, specifications, links, and resource files are accurate.
• Assist with website updates related to new product launches and marketing campaigns.
• Support maintenance and QA dealer locator and Buy Now experiences.
• Assist with requesting, organizing, and maintaining digital assets.

• Assist with keyword research and on-page SEO.
• Review website content for SEO opportunities and basic best practices.
• Help optimize website copy, page titles, descriptions, links, and other content.
• Support SEO reporting and identify opportunities to improve organic search performance.

• Assist with monitoring website and digital campaign performance.
• Support reporting using tools such as GA4 and Looker Studio.
• Assist with tracking leads and campaign conversions.
• Compile data for monthly and ad‑hoc performance reports.
• Help identify trends, insights, and opportunities for optimization.

• Support digital campaign setup, execution, QA, and ongoing optimization.
• Assist with paid search, paid social, display, and other digital advertising initiatives.
• Support social media content scheduling and community management across multiple platforms.
• Assist with organic and paid social campaigns.
• Assist with creative and digital asset coordination for campaigns and product launches.
• Support short‑form video and other digital content initiatives.
• Assist with lead distribution and campaign tracking.
• Conduct research and support other digital marketing projects as needed.

Education & Experience: Currently pursuing a degree in Marketing, Business, Communications, Digital Media, or related field. Strong interest in digital marketing, advertising, analytics, social media, and website management. Working knowledge of Microsoft Word, Excel, and PowerPoint. Familiarity with tools such as Google Analytics 4 (GA4), Google Ads, Hub Spot, Looker Studio, or social media platforms is a plus but not required.

• Proven ability to meet deadlines.
• Creative, self‑starter with the ability to work independently and collaboratively as part of a team.
• Comfortable working in a fast‑paced environment and able to manage multiple projects simultaneously.
• Strong attention to detail.
• Positive attitude, flexibility, and problem‑solving mentality.
• Excellent organizational and writing skills.

• Strong technical, organizational, and communication skills.
• Strong interpersonal skills and the ability to establish and maintain relationships.
• Influencing:
  Use impactful engagement and persuasion tactics to gain acceptance of ideas and commitment to actions that support specific work outcomes

Occasional on site visits to Newark office when schedule permits

For our hybrid and onsite roles, Panasonic is committed to fostering an ideal working environment that goes beyond the conventional. We understand the significance of moments that matter in your onsite experience, and we prioritize creating a workspace that not only promotes productivity but also ensures a…