Market Sales Representative

Market Sales Representative

Location:

Newark, NJ | Territory:
New Jersey OR New York OR Pennsylvania
Travel Required

At Fonroche Lighting America, we are transforming the way outdoor spaces are illuminated with off-grid, solar-powered street lighting. As the industry leader in autonomous solar lighting, we provide municipalities, developers, and commercial facilities with a cost-effective, reliable, and sustainable alternative to traditional grid-connected lighting.

With our U.S. headquarters in Fort Worth, TX, and regional offices nationwide, we are rapidly expanding—offering a dynamic work environment where innovation meets impact.

We operate with a strong set of core values:
🌎 Humility – We listen, learn, and grow together.
⚡ Dynamism – We thrive in a fast-paced, evolving industry.
🎯 Risk Taking – We innovate boldly to drive meaningful change.
💪 Commitment – We stand by our mission, customers, and team.
🤝 Community & Team Spirit – We achieve more when we work together.

As a Market Sales Representative, you will drive growth across the east coast, developing direct relationships with municipalities and decision-makers responsible for street, park, trail, and parking lot lighting. This is more than a sales role
-you will act as a trusted advisor, market developer, and relationship builder, helping cities transition to a brighter tomorrow.

Based in the Newark area, you will work closely with internal teams and technical staff to deliver Fonroche lighting solutions across municipalities. If you’re a dynamic business development leader who thrives on innovation, relationship-building, and driving industry change, this is the role for you!

• Identify & Develop Opportunities:
  Build and manage a pipeline of projects, closing deals that drive regional expansion.
• Market Expansion & Standardization:
  Lead municipal sales efforts, positioning Fonroche as the go-to solution for solar lighting adoption.
• Client & Relationship Management:
  Serve as the primary contact for municipalities, ensuring long-term engagement and repeat business.
• Go-to-Market Strategy:
  Explore new sales and market development strategies to accelerate growth.
• Product Expertise & Presentations:
  Become proficient in solar lighting principles and present the technical and cost‑saving benefits to clients.
• CRM & Sales Reporting:
  Maintain accurate forecasting, reporting, and collaboration within CRM tools.
• Travel & On‑Site Meetings:
  Regularly meet with city, county and municipal leaders in person to build strong, trust‑based partnerships.

• B2B Sales Success: A proven track record in business development, consultative sales, or municipal sales.
• Industry Knowledge (Preferred):
  Experience in public sector sales, lighting, infrastructure, or sustainable technology is a plus.
• Exceptional Communication
  
  Skills:
  
  Ability to engage, present, and negotiate with government officials, partners, and contractors.
• Strategic Thinking & Market Development:
  Ability to assess market trends and drive standardization efforts across regions.
• Tech‑Savvy & Organized:
  Proficiency in CRM tools, email, and standard business systems for reporting and forecasting.
• Resilient & Goal‑Oriented: A self‑starter with strong listening and sales skills who thrives on achieving targets.
• Ability to Travel:
  Regular travel is required to meet with customers and develop the region effectively.
• On‑Site Requirement:
  This role will be based in our Florida coworking space when not traveling for client meetings.

• 💰 Competitive Base Salary (70,000 - 90,000)+ Strong Commissions – Your earning potential grows with your success.
• 🎉 Great Team Culture – We foster an environment where team spirit thrives, and we celebrate wins together with regular team events.
• 🏥 Comprehensive Benefits Package – Includes Medical, Dental, and Vision coverage.
• 🌴 Generous PTO Policy – Because we believe in work‑life balance and recharging
• 🌟 Career Growth – We are looking for future leaders who want to grow with us.
• 🌎 Impactful Work – Help cities transition to sustainable, cost‑effective lighting and make a difference in communities nationwide.

If you’re a driven sales professional ready to lead regional expansion efforts, build lasting relationships, and drive sustainable infrastructure innovation, we want to hear from you!