Digital Growth Lead

Job Title: Digital Growth Lead

Location: Hybrid based from our Newcastle office (Cobalt Business Park) or Theale office (Arlington Business Park)

Annual salary: Circa 45000 depending on skills & experience

Predict. Protect. Perform

Cybit is a trusted partner offering over three decades of technology expertise and specialisms in data analytics AI cybersecurity modern workspace hybrid cloud and managed services. Cybit empowers private and public sector organisations to predict change protect what matters and perform with confidence.

At the heart of Cybits approach is a belief that technology should do more than enable operation sit should unlock new opportunities accelerate growth and create a positive impact for people communities and the planet. By integrating intelligent secure and connected solutions Cybit transforms complexity into clarity helping clients stay ahead of threats uncover actionable insights and optimise performance at every level.

Cybits collaborative ethos is reflected in its strong partnerships with leading technology vendors and its commitment to continuous improvement. Every solution is tailored to the clients unique goals delivered with integrity and measured by real-world outcomes. Whether enabling smarter decision-making through data and AI building resilient digital environments or supporting sustainable business transformation Cybit is dedicated to shaping a future where technology is a force for good.

Why Join Us

Be part of a dynamic outcome focused and people first team across Berkshire and Newcastle where talent ideas and collaboration are genuinely valued. Youll have the opportunity to make a real impact on how we deliver technology and how our brand is experienced while building a meaningful career and helping to create a safer more resilient future.

Were looking for a commercially driven Digital Growth Lead to take ownership of how Cybit is discovered experienced and converted in an AI-driven buying world.

This role requires a strong balance of technical skills and commercial awareness.

This role sits at the intersection of website search AI visibility and conversion. You will have the practical skills and experience to transform the Cybit website into a high-performing revenue engine and ensure we are visible when buyers research problems solutions and suppliers not just through Google but through LLM AI platforms such as ChatGPT Copilot Gemini Claude and Google AI Overviews.

Youll be responsible for ensuring that more of the right people find us understand what we do and how we can benefit their business and choose us as their preferred Technology Partner.

Own and optimise the website as a revenue generation platform

• Position the website as a growth engine that clearly communicates Cybits value and differentiation
• Optimise landing pages site structure and user journeys to improve engagement and conversion

Drive AI search visibility (core to the role)

• Assess Cybits visibility in AI-generated answers identify competitor advantages and close gaps
• Map how buyers use AI and search to find solutions and suppliers
• Optimise content for AI discovery citation and user experience

Improve search and digital discoverability

• Strengthen technical SEO foundations for better performance and discoverability
• Increase visibility beyond branded search through problem- and solution-led content
• Build scalable content structures that support long-term growth

Optimise conversion

• Own and optimise the end-to-end user journey using data-driven testing and refinement
• Focus on increasing visitor lead conversion not just traffic through effective UX and CTAs

Structure content to demonstrate Cybit USP

• Create clear buyer-focused content that simplifies complex solutions
• Drive engagement and conversion through effective content pathways and CTAs

Own integration and data flow

• Manage website integration with Hub Spot Lead Forensics Sales Navigator Zoom webinar and CRM systems plus any others identified.
• Ensure seamless lead capture and accurate data flow deliver visitor insight reporting and campaign tracking

Drive measurable growth

• Drive qualified non-branded traffic leads and pipeline
• Report on commercial impact not just channel metrics

• Highly proficient in Word Press including site structure performance plugins and optimisation
• Have a solid understanding of HTML CSS and general front-end behaviour
• Are comfortable independently troubleshooting and improving site performance
• Understand how…