Marketing Manager

Does using your subscriptions marketing experience in a Marketing Manager role that offers autonomy and the chance to bring ideas to the table and make an impact on a major brand sound good? How about a business that offers hybrid working and a collaborative working environment, and that has lots of growth plans in the future?

Our client, a global media and events business, has an exciting Marketing Manager opportunity within their award-winning subscriptions team, where you will take ownership of developing and delivering multi-channel subscriptions focused strategies and campaigns for a major brand. At your disposal will be channels including social media, e-mail, paid media, websites, and partnerships.

Your role will be diverse and varied, providing the autonomy to make your mark, whilst at the same time working closely with colleagues in your team and collaborating with internal departments and agencies/designers.

This exciting Marketing Manager role will involve:

• Planning and executing effective focused campaigns to drive subscriptions and leads across multiple channels
• Managing the creation of collateral including digital, print, and video assets
• Creating copy and briefing collateral into design teams
• Tracking and analysing the performance of activities, including producing campaign reports
• Working with Marketo/Adobe Campaign to implement digital campaigns
• Using Salesforce and Pardot to maximise subscriber growth

I am very interested in speaking with candidates who have experience working as a Marketing Manager, Subscriptions Marketing Manager, or Executive and who have experience marketing digital subscription products (e.g. SaaS, Business Information products, Enterprise Licenses) within a continuous payment environment dealing with renewals and acquisitions. Strong copywriting skills are important and it would be advantageous to have knowledge of programmes such as Advance, Pardot, Salesforce, and automation tools.

Salary for this position is up to £40,000 p.a. (depending on level of experience).

Benefits include: Free parking, hybrid working, Life Assurance, Group Income Protection, healthcare cash plan, Employee Assistance programme, Cycle to Work Scheme, Electric Car Scheme, Birthday day off.

The business has free parking at their offices, however, if you are travelling by public transport, they offer a mini bus to the office from Three Bridges train station.

“Meridian Business Support is a recruitment specialist acting on behalf of our client as an Employment Agency for this vacancy.”