Events & Marketing Manager

Events & Marketing Manager

Newcastle upon Tyne

Our client is a trusted partner to the global defence sector—designing and delivering world‑leading engineering solutions that protect people, assets, and critical operations. As we continue to grow our brand presence and strengthen our market position, we're looking for an Events & Marketing Manager who can bring energy, creativity, and strategic thinking to our communications and events programme.

This is a newly shaped role with real scope: part events leadership, part integrated marketing, part data‑driven campaign strategist. If you thrive in fast‑paced environments, love seeing your work come to life on the global stage, and enjoy turning complex ideas into compelling experiences, you'll feel right at home here.

You’ll be the driving force behind our presence at major UK and international trade shows—ensuring the organisation stands out, connect with the right audiences, and generate meaningful commercial impact. You’ll also help evolve our marketing capability, using Salesforce Marketing Cloud and CRM insights to shape smarter, more effective campaigns.

This is your chance to influence how our brand shows up in the world.

• Design and execute integrated B2B trade show and event campaigns
• Use Salesforce and Marketing Cloud to track engagement, measure ROI, and optimise performance
• Manage all event logistics—from stand design to supplier coordination to on‑site delivery
• Lead and support a Marketing Assistant to ensure seamless execution
• Produce creative assets including product sheets, email workflows, and campaign collateral

• Work closely with internal teams to align event activity with commercial objectives
• Build strong relationships with suppliers, trade bodies, defence attachés, political figures, and senior defence professionals
• Manage our programme of social activities, charity initiatives, and community events

• Bring fresh thinking to how we plan, measure, and improve events and campaigns
• Use data to inform future strategy and optimise marketing spend
• Negotiate effectively to secure best‑value opportunities and enhanced presence at key shows

• Proven experience delivering trade shows, exhibitions, or large‑scale events
• Experience using Salesforce or similar CRM platforms
• Understanding of attribution reporting and ROI principles
• Strong relationship‑building and negotiation skills
• A strategic mindset with the ability to link activity to wider business objectives
• Budget management experience
• A collaborative, honest, and safety‑first approach
• Excellent communication skills and meticulous attention to detail

• Experience in defence, infrastructure, industrial, or other regulated sectors
• Exposure to international events
• Familiarity with marketing automation tools (Salesforce, Hub Spot, Marketo, etc.)
• Experience delivering multi‑channel B2B campaigns

• Flexible, proactive, and solutions‑focused
• Confident managing your own workload and meeting deadlines
• A team player who brings positivity and drive
• Committed to continuous improvement
• Able to meet security clearance requirements

• Competitive salary and bonus scheme
• Standard Pearson Engineering benefits package
• Opportunities for professional growth and leadership development
• A collaborative, supportive, and ambitious team environment
• Office‑based role with flexibility in start times (Mon‑Thu) and a half‑day Friday
• Domestic and international travel (approx. 20‑25%)
• Overnight and inconvenience allowances for travel

If you’re excited by the idea of delivering high‑impact events, building a modern marketing function, and representing two respected engineering businesses on the global stage, we’d love to hear from you.

Apply now and help us take our client to the next level