Growth Marketing Manager - Newsletter Business

Trading Writers is looking for a data-driven Growth Marketing Manager to take our trading education platform and newsletter ecosystem to the next level. We don’t just want "leads" but high-intent traders who stay for the long haul.

You will own the entire growth engine, from the first click on a Facebook/X ad to the final conversion.

Scale our subscriber base while maintaining a healthy Customer Acquisition Cost (CAC) and maximising Life-Time Value (LTV). You’ll be responsible for turning our trading insights into a high-converting machine.

• Paid Acquisition: Manage and scale campaigns across Meta, X (Twitter), Google, and financial ad networks (Taboola/Outbrain).
• Funnel Optimisation: A/B test landing pages, VSLs, and "lead magnets" specifically designed for active traders and investors.
• Email Marketing Growth: Work with our editorial team to optimize "gauntlet" sequences, re-engagement campaigns, and newsletter referral programs (e.g., Beehiiv/Spark Loop).
• Data Analysis: Track and report on key metrics (CPA, EPC, Open Rates, and Churn) to ensure every dollar spent is working hard.
• Partnerships: Manage relationships with financial influencers and affiliate partners to diversify traffic sources.

• 2+ Years in Growth: You’ve successfully scaled a newsletter or subscription product (bonus points if it’s in Finance/Trading).
• Trading Literate: You know the difference between an RSI and a P/E ratio. You understand what makes a trader click.
• Direct Response Focused: You live and breathe "hooks," "offers," and "conversions."