Marketing Executive

Rewards and Benefits on Offer

• A brand-new role where you can truly shape and develop the function, have a truly positive and meaningful impact in the business.
• The company are very open to new ideas to help develop new business opportunities.
• You will be working in a friendly, fast moving and dynamic environment.
• Highly competitive salary on offer.
• An immediate start date for the right person.

Are you an ambitious and results-driven business to business Marketing Executive or Senior, looking to make a significant impact? Our client is a leading Newcastle based service provider operating in a variety of industry sectors. They have built a reputation for excellence, providing their clients with 24/7 support, expert services, and on-going developments.

My client is now seeking an experienced marketing professional to take full ownership of their marketing function and elevate the brand to the next level. This is a chance to move beyond tactical execution and truly shape the company's marketing strategy. The company will be relying on your knowledge, experience and track record to truly make a difference in the business and to shape and develop their marketing function.

This is a great career opportunity to make the department your own, and to make a genuine and long-term impact for a company that needs your expertise.

You’ll be responsible for developing and executing a comprehensive marketing strategy that drives commercial growth. You’ll work closely with their sales and internal teams to ensure messaging is powerful and aligned with business goals.

• Strategic Planning:
  Creating and implementing a marketing plan that generates high-quality B2B leads.
• Lead Generation:
  You will perform daily lead generation activities to have a meaningful impact to the business.
• Digital Marketing:
  Managing all digital channels, including SEO, SEM, social media, email campaigns, and the company website.
• Content Creation:
  Developing compelling commercial content, such as case studies, blog posts to demonstrate the company's expertise.
• Data and Performance Analysis:
  Using data to measure campaign effectiveness and inform future strategies. You will also be able to put the right measures in place to demonstrate the overall effectiveness to the business.

• Proven experience in business-to-business marketing.
• Strong understanding of web content, SEO, and user experience.
• Ideally you will be degree qualified or have suitable marketing qualifications.
• Highly organised, self-motivated, and creative thinker.
• Data driven, able to understand the value of data with the ability to collate, sort, cleanse and refine key business data.
• A strong understanding of digital marketing tools and a data-driven approach.
• Exceptional communication skills and the ability to work collaboratively across departments.
• A proactive mindset with the ability to manage multiple projects and a budget effectively.
• Experience with marketing automation and CRM platforms is highly desirable.
• Creative skills, to use be able to use software tools for content creation.