Senior Category Manager - EU
Listed on 2026-10-06
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Marketing / Advertising / PR
Marketing Management, Product Marketing, Marketing Strategy
About Charlotte Tilbury Beauty
Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we've become one of the most talked‑about beauty brands on the planet - and the magic is only growing.
AboutCharlotte Tilbury Beauty
Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we've become one of the most talked‑about beauty brands on the planet - and the magic is only growing.
Today, we're a global beauty phenomenon, scaling at record speed across 50+ markets with over 3,000 Dream Team members bringing the Tilbury magic to life every single day. Across the world, our Retail Teams and Magic Offices work hand‑in‑hand to shape the Charlotte Tilbury experience - from the glamour of London and the style capitals of Europe, to the energy of the Americas, the vibrant beauty hubs of the Middle East and the fast‑growing innovation centres across APAC.
Every region brings its own sparkle, culture and community, creating the unmistakable magic of Team Tilbury.
We're bold. We're disruptive. We're powered by creativity, innovation and industry‑leading tech. And as we continue to break records across countries, channels and categories, we're looking for extraordinary talent to join us.
AboutThe Role
We are looking for a superstar Senior Category Manager to join our EU team! In this role, you will lead the development and delivery of European product marketing plans across Colour, Complexion, Skincare and Fragrance, in partnership with the Head of Marketing EU. Translate global brand strategy into regional category priorities, driving portfolio performance, hero product growth and successful innovation. Lead two Category Managers, supported by one shared Category Analyst.
Asa Senior Category Manager you will
- Develop integrated EU product marketing plans with the Head of Marketing EU, aligned with Retail and Gross sales, market share and commercial priorities.
- Lead Category Managers in developing category visions, growth plans and portfolio architecture, balancing global and regional hero products with new product development (NPD).
- Consolidate category recommendations and align strategic priorities with the Head of Marketing EU, supporting wider alignment with global partners and the senior leadership team.
- Lead cross-category NPD and promotional prioritisation with commercial and global teams; evaluate category business cases for new products and sets addressing European opportunities.
- Coordinate cross-category launch and promotional planning, resolving competing priorities and ensuring category plans support a coherent regional product offer.
- Oversee portfolio and lifecycle performance across NPD and core; challenge demand and supply assumptions with Category Managers and Supply Chain to optimise availability and productivity.
- Develop differentiated channel portfolio priorities across Specialty, Department Stores and Online/Pure Players, ensuring regional consistency while addressing local sub-category opportunities.
- Consolidate pricing, positioning and lifecycle recommendations, reviewing pricing ladders, competitiveness, value perception and margin implications with the Head of Marketing EU.
- Use market, competitor and portfolio analysis to identify and size…
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