Regional Sales Manager

Regional Sales Manager – Global Soft Drinks Brand – North of England
- Up to £50k + Bonus + Car Allowance

My client is a Global Soft Drinks brand looking to expand their sales team across the country. This company is known for its fantastic ethos and culture, along with the development of their team.

We are currently looking for a Regional Sales Manager to join the growing team. This Regional Sales Manager will ultimately be responsible for leading a team to achieve growth within their sales area and drive the business forward. This Regional Sales Manager will need to forecast and budget accordingly whilst ensuring productivity amongst a team of BDEs across a large on-trade territory.

• Managing a team of Business Development Executives to deliver on growth of the business through rate of sale, pricing, negotiations and relationship building across the on-trade.
• Building long-term trading relationships with the key volume and image accounts.
• Working closely with the team to track KPI’s and personal performance.
• Developing a team and managing partnerships between individuals.
• Forecasting and delivering on budget.
• Delivering brand education & training to suppliers, retailers and consumers
• Qualitative selection and development of customers.
• Identifying effective and beneficial sponsorship and promotional opportunities.

• The candidate MUST come from a background in FMCG with sales experience across on-trade, off-trade or retail – candidates with leadership will be preferred.
• Knowledge of a territory covering Newcastle down to Lincoln
• Experience in leading a Sales Team to achieve successful forecasting.
• Must have extensive experience for winning new business in the On Trade sector, along with skills in negotiations.
• Must be results focused with good communication and teamwork skills.
• Must be prepared to travel and work evenings and weekends when required.