Senior Sales Executive; Plans

Our mission is to become the financial and revenue operating system for primary care practices
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We help dental and veterinary clinics manage how money flows into the practice — from patient access and onboarding, to payments, memberships, financing, insurance, and reporting — in one coherent system.

Rather than treating payments, plans, and finance as separate tools, we combine them into a single operating layer that reflects how practices actually run their business.

There are three structural shifts reshaping primary care right now:

Today, we support over 6,000 dental practices across the UK. 100 more join our platform every month. Tabeo is the dominant market leader for patient finance and seeks to dominate membership plans next. Beyond payments, we are launching a voice/chatAI solution that complements our existing products.

Tabeo is profitable. We seek to grow revenue by 50-60% per year and exceed £25 million ARR in 2028.

We believe in a remote first approach to work and equip teams with perks and tools so they can thrive. However, we all come together 2x per year for our amazing ‘Team Weeks’. We previously met in Dubai, Lisbon, London and Athens. Next is a surprise!

We’re looking for an experienced Sales Executive to cross sell our ‘Plans’ product to existing dental practices on our platform. This is a pure individual-contributor role for high-performing sellers who want to focus on winning deals, mastering their craft, and earning well in a performance-driven environment.

You’ll own the full outbound sales cycle end-to-end, working remotely in a video-first setup with occasional travel for conferences and key customer meetings. This role suits someone who enjoys pace, consistency, and closing frequently.

• Build and manage a pure outbound pipeline, from first contact to close

• Prospect and engage dental practice owners and, practice managers, and group stakeholders

• Maintain a structured sales funnel with clear stages, next steps, and closing

• Use CRM and calling tools to manage activity, forecasting, and pipeline hygiene

• Run structured, consultative discovery focused on practice goals, current setup, migration risk, and success criteria

• Address objections with logic, empathy, and proof, building confidence in execution rather than applying pressure

• Navigate longer sales cycles confidently, maintaining momentum and disengaging cleanly from poor-fit opportunities when needed

• Sell plan migrations, bulk transfers, and conversion strategies with a strong focus on operational confidence

• Manage multi-stakeholder sales cycles, engaging practice owners, managers, and group stakeholders

• Deliver tailored product demonstrations using practice-specific data and scenarios

• Create personalised follow-ups for decision-makers to reinforce value and next steps

• Sign £20k–£30k+ in new ARR every month.

• No credit for inbound. Only for referrals and outbound.

• Maintain strong conversion rates from conversation to contract

• Build and maintain strong referral relationships with customers and partners

• Share structured market and competitor insights with Product and Leadership teams

• Work as a team player, supporting peers and contributing to a high-performance sales culture

• Proven experience in B2B, ideally SaaS, fintech, healthcare, or payments

• Strong outbound sales background

• Strong…