Regional Business Development Coordinator - Large Format Channel

Regional Business Development Coordinator - Large Format Channel Location Newnan, GA Business Segment Retail

Regional Business Development Coordinator (BDC)-

Reports to:

Franchise General Sales Manager
- Retail

Work Schedule:

May require additional hours not scheduled; must be flexible

Job Type: Regular

FLSA Status:
Exempt

Amount of

Travel Required:

Up to 75%

Buffalo Rock is an award-winning Pepsi and Keurig Dr Pepper bottler founded in Birmingham, AL more than 123 years ago. Buffalo Rock manages the best alcoholic and non-alcoholic beverage portfolio in the country, which includes several beloved global and regional brands. The primary function of the Regional BDC – Large Format Channel is to serve as an Outside Sales Representative for accounts in the large format sector, negotiate with those accounts and actively manage the sales goals and objectives of his/her specific assigned
accounts,
and
all
responsibilities
for
those
accounts
following
BRC
standards.
The BDC must regularly exercise independent judgment and discretion to negotiate and agree to terms based on policy guidelines, adjust disputes with customers, and in other
aspects of customer relations.

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

Regular and timely attendance is an essential function of this position. Position is required to work all hours necessary to ensure operations function is fulfilled, including nights, weekends, holidays. May be required to be on-call.

Objective:
Drive Incremental sales in current accounts by focusing on new selling opportunities that will drive volume and revenue for the company and the customer.

Must sell-in all current and future products, including all brands and packages distributed by the Buffalo Rock Company.

Must continuously seek authorization and full distribution for all current and future products distributed by the Buffalo Rock Company.

Meet with account ownership (owners/VPs/DMs, etc.) and Franchise Leadership as a group to show unity of buy-in and expectations for product and placement. Gain approval during this process from store manager(s).

Have a selling story for the customer on how the additional product will drive revenues and margins…win/win partnership.

Solicit any potential new accounts in /out of your assigned area. Communicate any changes to an existing account, including ownership, closure, etc. to the appropriate departments.

Must aggressively pursue current BRC in-store plans as well and pursuing additional shelf space, position, display space, cooler space, vending placements, and rack placements in all assigned accounts, incremental to the CDA status of the account under BRC standards.

Ensure that all marketing programs with assigned /selected accounts are implemented and maintained, and report and remedy any non-compliance under BRC standards.

Must work with the responsible Franchise Leadership to ensure all assigned sales objectives and quotas are reached under BRC standards.

Must work with the responsible Franchise Leadership to ensure all Corporate and Franchise-defined merchandising standards are executed in all assigned accounts in accordance with BRC standards.

Must work with the responsible Franchise Leadership to ensure that the Out-of-Date Policy is enforced in accordance with BRC standards is understood by the employee- partners servicing the BDC's assigned account.

Must work with all Franchise Leadership to ensure all general company policies are understood and followed by all employee- partners.

Must work with all Franchise Leadership to ensure that the BDC's assigned accounts receive adequate service and delivery based on the Franchise Policy for Service Frequency.

Must visit all retail accounts as deemed appropriate to determine whether customer is purchasing Buffalo Rock product or not due to transshipping. If transshipping the BDC will be required to communicate to Franchise Leadership.

Must personally visit all assigned accounts on a scheduled basis in accordance with BRC standards.

Must actively pursue full resolution any need or complaint of the…