Sales Enablement Associate

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa Tech Target, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to the “next big things”. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and we’re also part of Informa Plc, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa Tech Target

Informa Tech Target (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa Tech Target has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices.

This role is based in our 275 Grove St, Auburndale, MA office.

Informa Tech Target is seeking a Senior Sales Enablement Associate to join our dynamic team and support our growing business. In this strategic and tactical role, you will join the Sales Enablement team in directly impacting our sales organization’s performance by providing them with the information, resources and readiness needed to effectively engage buyers along the purchase journey.

With training and support from your new teammates, you will develop the B2B marketing, revenue enablement, and sales-support expertise needed to make a real impact on our business. Reporting to our Sr Sales Enablement Manager, this role will not only collaborate cross-functionally but will yield high-profile exposure across the organization and considerable growth opportunity.

Essential Job Functions

• Support revenue growth by providing the sales team with compelling collateral and crucial resources that convey Informa Tech Target’s unique value proposition, such as, pitch-decks, email copy, ABM analyses, data insights, and proposal support.
• Generate reasons for sales to engage with prospective clients by monitoring relevant product opportunities, industry events, and social feeds.
• Continuously update and maintain all sales support materials for your market.
• Work closely with the sales team and join calls when relevant to best understand and equip their needs in the field.
• Take ownership of long-term projects that support the larger Sales Enablement team efforts

• BS in Marketing/Communications or other related discipline;
• 1-3 years’ experience in marketing and/or communications preferable;
• Proficient with MS PowerPoint and has a working knowledge of Excel, Word;
• Strong writing and communication skills;
• An organized, self-starter with a proven track record of displaying ownership and motivation over one’s responsibilities, and consistently accomplishing goals and meeting proactive deadlines without oversight or reminders;
• A team player with the ability to develop and maintain strong working relationships with their own team as well as co-workers from a variety of other departments; and,
• Ability to manage competing priorities, take risks, celebrate victories and learn from failures in a highly competitive and rapidly changing environment.

Tech Target, Inc., doing business as Informa Tech Target, including its subsidiaries is an equal…