Lead Generation Expert

Location:

Greater Noida West

Position Overview

We're seeking a results-driven Lead Generation Expert who can identify, connect with, and convert high-quality prospects into clients for our software development and digital services. If you're tired of traditional cold outreach and know how to find businesses that actually need web, app, and custom software solutions — this role is for you.

Key Responsibilities

Lead Generation & Prospecting

- Identify and qualify high-quality B2B leads actively seeking web development, app development, UI/UX design, and digital transformation services
- Build targeted prospect lists focusing on decision-makers (CTOs, Product Managers, CMOs, Founders) in Fin Tech, Health Tech, SaaS, E-commerce, and Real Estate industries
- Develop and execute multi-channel outreach campaigns (Linked In, email, cold calling, networking events)
- Convert cold prospects into warm, ready-to-convert leads through strategic engagement

Campaign Management

- Design and execute lead generation campaigns that deliver consistent monthly results
- Track, analyze, and optimize campaign performance using KPIs (response rate, conversion rate, qualified leads)
- A/B test messaging, outreach sequences, and targeting strategies
- Maintain detailed CRM records and pipeline visibility

Market Research & Strategy

- Research target industries and identify emerging opportunities for Noseberry's services
- Stay updated on digital transformation trends, software development needs, and market demands
- Develop ideal customer profiles (ICPs) and buyer personas
- Provide insights to refine positioning and messaging strategies

✅ Required Qualifications

Experience & Skills

- 3-4 years of proven experience in B2B lead generation, preferably for software development, digital agencies, or IT services
- Demonstrated track record of generating qualified leads and meeting/exceeding monthly targets
- Expert-level proficiency in Linked In Sales Navigator and Linked In outreach strategies
- Strong understanding of the software development lifecycle and tech industry

- Experience with CRM tools (Hub Spot, Salesforce, Zoho, or similar)
- Excellent written and verbal communication skills in English

Personal Attributes

- Self-motivated, goal-oriented, and resilient
- Strategic thinker with strong analytical skills
- Comfortable working independently in a remote environment
- Creative problem-solver who can adapt strategies based on results
- High attention to detail and organizational skills

Preferred Qualifications

- Experience selling software development, web/app development, or digital marketing services
- Knowledge of industries like Fin Tech, Health Tech, SaaS, E-commerce, or Real Estate
- Familiarity with marketing automation tools
- Understanding of inbound marketing and content-driven lead generation
- Network of potential clients or industry connections

What We Offer

- Competitive salary with performance-based incentives
- Commission structure on qualified leads and closed deals
- Opportunity to work with cutting-edge projects across diverse industries
- Professional growth and skill development opportunities
- Collaborative, innovative team culture
- Tools and resources to succeed (Linked In Premium, Sales Navigator, CRM access)

Success Metrics (KPIs)

- Generate 50-100 qualified leads per month
- Achieve 15-25% response rate on Linked In outreach campaigns
- Maintain 30-40% lead-to-opportunity conversion rate
- Schedule 10-15 discovery calls per month with qualified prospects
- Contribute to achieving monthly revenue targets

Ideal Candidate Profile

You're perfect for this role if you:

- ✅ Understand the pain points of businesses needing software development services
- ✅ Can identify businesses actively looking for web, app, or digital solutions
- ✅ Know how to craft messages that resonate with CTOs, Product Managers, and Founders
- ✅ Thrive on hitting targets and turning leads into real business opportunities
- ✅ Want to be part of a growing agency that values results and innovation