Head of Digital Marketing

Job Role:

Head of Digital Marketing

Experience:

8-12 years

Location:

Noida

Our client is looking for a  Lead – Digital Initiatives  to grow their brand presence online. This role will be responsible for planning and running digital marketing activities that increase brand awareness and build trust among investors.
The role is suited for someone who understands digital marketing well and has experience working in financial services or fintech.

Key Responsibilities
Digital Marketing & Brand
Plan and execute digital marketing activities to improve brand visibility
Ensure consistent brand messaging across all digital platforms
Support brand-building efforts through online channels
Campaign Execution
Lead digital campaigns across social media, websites, apps, and paid platforms
Work with internal teams and agencies to execute campaigns smoothly
Support launches of new products and marketing initiatives
Content & Social Media
Oversee content shared on social media, blogs, and digital platforms
Help create simple and trustworthy content for retail investors
Build engagement with users across social media platforms
Tracking & Reporting
Track key metrics such as reach, engagement, and brand growth
Use basic analytics tools to understand campaign performance
Share insights and suggestions for improvement
Compliance
Ensure all digital content follows SEBI and company guidelines
Coordinate with compliance and legal teams when required
Team & Coordination
Manage and guide team members and external agencies
Work closely with product, PR, and growth teams
Help manage budgets and timelines

Required Experience & Qualifications
8–12 years of experience in digital marketing or brand roles
Experience in financial services, fintech, or stock broking is preferred
Good understanding of social media, content, paid ads, and digital platforms
Experience working with internal teams and marketing agencies

Application:

To apply , please send your CV as a Word document to