Product Manager

Napa Home & Garden is a wholesale home décor brand headquartered in Norcross, GA, and one in a family of highly regarded brands under C&F Enterprises. We design and source seasonal collections — furniture, décor, botanicals, and lifestyle accessories — for style-conscious independent retailers, designers, and specialty stores across North America.

Job Purpose:

Napa Home & Garden is evolving from a traditional buying organization into a strategic merchandising powerhouse — and we're looking for a Product Manager who thinks like a business owner, not just a purchaser. If you've built category strategy, owned a P&L, or driven growth through a blend of data and design instinct — in home, retail, or CPG brand management — this is a chance to bring that discipline to a design-forward wholesale brand at a real inflection point.

What You'll Own

• Category strategy & assortment. Build 1 to 3-year category strategies grounded in consumer insight, trend data, and competitive intelligence. Execute the strategy into assortments that balance newness with core performance.
• Brand & collection strategy
  . Give each seasonal collection a clear point of view and competitive position. The story carries through line sheets, look books, trade show presentations, and catalog/digital content. Partnering with Design and Marketing on execution.
• The P&L. Own sales, margin, turns, and forecast for your categories. Build the launch business case and conduct post-launch performance analysis.
• Product development partnership. Work with Design from concept through commercialization, writing product briefs that reflect real market opportunity and evaluating commercial viability at every stage. Execute a clear stage gate process, business case, samples, launch, post launch review, so all new introductions are evaluated and measured.
• Vendor negotiation. Lead negotiations on cost, terms, MOQs, and exclusivity; build the global supplier relationships that give Napa a lasting competitive edge.
• Cross-functional influence. Present category performance and strategy to senior leadership, and build alignment across Planning, Sales, Marketing, and Operations to launch products on time and on strategy.

Qualifications

• 5–8 years in Buying, Merchandising, Category Management, Product Management, or Brand Management, with real accountability for a category.
• Demonstrated experience owning brand positioning, product strategy, or go-to-market product launches.
• A track record of turning data and consumer insight into commercial decisions, using trends, forecasting, POS data and competitive audits.
• Strong analytical and Excel skills; comfort with ERP, PLM, or BI tools a plus.
• A sharp eye for design and an instinct for what makes a product sell.
• The confidence to challenge assumptions and the collaboration skills to bring people along with you.
• Bachelor’s degree in Business, Marketing, Merchandising or related field or equivalent experience.

Bonus points:

experience in home décor, furnishings, or lifestyle categories; international sourcing exposure; or a background bridging brand strategy with commercial execution.

Why Napa, Why Now

• Own categories with real growth.
• Help build Napa's merchandising playbook from the ground up, alongside new leadership.
• Work inside a growing, design-driven brand backed by a stable family of companies.
• Partner directly with senior leadership. Your work will be visible.

Physical requirements

• Prolonged use of computer involved; use of hands and finger coordination; specific vision abilities required by this job include close vision, distance vision. Color vision, depth perception, and ability to adjust focus as needed.
• Twice a year during Market periods, standing and walking for 8-12 hours each day
• Health insurance
• Vision insurance
• Employee…