Director of Marketing and Business Development

Director of Marketing and Business Development

Join to apply for the Director of Marketing and Business Development role at Willcox Savage

Willcox Savage lawyers serve as trusted advisors to our clients, balancing exceptional legal talent with a value-based practicality. With over 65 lawyers practicing across multiple industries, our list of clients includes some of the world's premier companies. Our lawyers are hard-working and eager to build on previous successes, and our recent rebranding and website refresh offers the firm a great opportunity to continue its branding efforts.

We are seeking an extraordinary professional to join our team and lead this effort.

• Direct and manage all aspects of the firm's marketing activities, working closely with firm leadership to develop and execute marketing, business development and communications plans for the firm and its practice groups
• Develop marketing programs for multiple channels, including the firm website, social media, client and prospect communications, sponsor ships and advertisements, collateral material and media relations
• Assist in the creation and preparation of proposals and RFP response
• Assist in developing individual partner business development plans, identifying core strategies and goals
• Work with the practice groups and their leaders to drive consistent, client-focused marketing and communication strategies
• Assist with the writing, editing and distribution of internal and external communications, including intranet content, newsletters, client alerts, articles and news items
• Manage the firm's social media platforms, and coach lawyers and practice groups on best practices
• Plan and manage marketing, networking and business development events to ensure timely, cost-effective and professional execution
• Identify and pursue opportunities to elevate the firm’s brand and individual lawyer recognition, organically and with respected, third‑party publishers
• Prepare and distribute press releases, website news items, firm news and other client-facing communications
• Create and deploy effective internal communication tools, highlighting business development opportunities and successes
• Assist in coordinating firm events and special projects, as needed
• Identify and develop relationships with media outlets within the firm's regional locations and practice areas
• Identify and manage outsourced service providers to ensure seamless support of the firm’s marketing and business development initiatives

• Minimum of five years’ broad experience in legal or other professional services marketing and business development
• Outstanding written and verbal communication skills
• Strong analytical skills and an ability to develop and pursue strategic initiatives
• A customer service mindset, grounded in professionalism and a positive attitude
• Ability to multi-task and effectively prioritize competing deadlines
• Ability to bring creativity and innovation to all aspects of the role

Position is eligible for hybrid work schedule.