Director of Development & Marketing

Job Title
:
Director of Development & Marketing
Reports to
:
President/CEO
FLSA Status
:
Exempt, Full-Time

The Planning Council has identified issues of regional concern and brought together the decision makers and resources to address the challenges. With expertise in community needs assessments, compliance auditing, research and evaluation, our team partners with federal, state, and local governments and businesses, nonprofit agencies, and the faith-based community to address the most vulnerable populations’ needs. Since 1941, our dedicated team has reached geographic boundaries and organizational structures to bring together the right partners to transform ideas into reality.

Director of Development & Marketing will develop and execute strategies to raise money and awareness for The Planning Council, blending promotional skills with donor cultivation; plan campaigns (digital, events, grants), manage donor relationships, create compelling content (storytelling, social media), and analyze results to meet financial targets. It s a strategic role that requires strong communication, project management, and digital marketing savvy to secure resources and drive mission impact.

This position will maintain the workflow and work culture for the team and board. This position is the lynchpin for all things in organizational strategic planning, fund and program development, and communications. At The Planning Council, we believe our team is the best asset we have, and Director of Development & Marketing ensures that the organization remains relevant—while amplifying this message internally and externally—is essential to our continued success.

Additionally, a critical component is working in partnership with the CEO, managing the internal and external relationships and projects and assisting in launching and driving the strategic planning and fund development growth of the organization. The Director of Development & Marketing is both an in-house and an outward facing position representing The Planning Council within the greater community and all media outlets, traditional & through social media.

The Director of Development & Marketing supports the full range of activities led by the President/CEO, serving as a key partner in driving internal effectiveness and cohesion. This role administers the organization’s employee engagement strategy and oversees all aspects from organizing all internal trainings and team gatherings, fostering a connected and continuously developing workplace culture. This position requires strong organizational skills, critical thinking, and the ability to anticipate next steps.

Regular communication and updates to the CEO creates a productive partnership and are critical to success in the position.

• FUND AND PROGRAM DEVELOPMENT
• Manage fund development administrative responsibilities such as cultivating major and individual donors, managing the NAP Tax Credits, data analytics and demographic data collection/management.
• Search for and apply to all relevant grant opportunities for program needs, events and/or program sponsor ships.
• Strategically develop annual fundraising plans, set goals, and identify new funding opportunities.
• In concert with the CEO, orchestrate a successful annual fundraiser to feed the innovation fund so TPC has revenue to use when creating new start-up programs addressing community needs.
• Engage in developing the launch of innovative programs with others and determining extent of engagement case by case.
• COMMUNICATIONS
• Maintain the organization website, social media presence (minimally Linked In and Facebook) to remain relevant and constant in the minds of our growing diverse audiences.
• Design and manage a TPC newsletter with a cadence that makes the most sense; quarterly, three times/year. Teach the public who we are. Grow the list of recipients as an ongoing task to broaden our reach to a diverse audience.
• Engage with the in-house and remote teams so to operate as one with ample communications and opportunities for connections.
• Find opportunities for staff to put their best face forward in representing TPC publicly, such as…