Assistant Director of Social Media

Assistant Director of Social Media

UNIVERSITY MARKETING

FP415A

Norfolk, VA

Reporting to the Director of Web & Digital Strategy, the Assistant Director of Social Media leads social engagement as an integral part of the University Communications team. The position serves as a strategic, multi-platform content creator, guiding ahigh-level, on-trend social strategy to increase brand visibilityamong key audiences while reflecting the vision and mission of ODU. The Assistant Director develops social media best practices and provides expert guidance and leadership to digital communicatorsacross all ODU divisions.

Given the nature of the positions in University Communications, the employee occupying this position maybe required to work during a University closing. There may beoccasions where the employee will be asked to work during Uuniversity closings as directed by his or her supervisor. Theseinstances may include working from a remote location (i.e.telework, etc.).

Full Time

General Public

• Working knowledge of graphic design tools including Adobe Creative Suite, Canva, and video editing software.
• Strong project management skills.
• Strong professional writing and editing skills.
• Ability to develop creative, compelling, and persuasive visual communications furthering strategic marketing objectives.
• Ability to translate complex ideas into digestible social media content.
• Ability to work independently and proactively with other team members, identifying resources and approaches to achieving jobgoals and outcomes.
• Ability to interact effectively with a broad range of internal partners, including leadership, faculty, scientists, researchers,and students.
• Bachelor’s Degree in English, communications, marketing, or an equivalent combination of training, and relevant experience.
• Considerable experience at a professional level developing and implementing social media strategy and managing branded social media accounts for an organization.
• Considerable experience applying analytical skills to generateinsights to get results.
• Some experience in a social media role for a large, complex organization.
• Some working experience with a variety of social mediadashboards, listening and monitoring tools.
• Some experience delivering emergency or crisis communication.

• Exceptional interpersonal and communications skills, with afocus on customer service.
• Considerable experience with higher education and social media marketing.
• Considerable experience managing social media in a professional setting.

Anticipated hiring range is 60,000 – 65,000

DOQ

10/13/2026

No

10/21/2026

11/06/2026

The final candidate is required to complete a criminal history check.

It is the policy of Old Dominion University to provide equal employment, educational and social opportunities for all persons,without regard to race (or traits historically associated with race including hair texture, hair type, and protective hairstyles suchas braids, locks, and twists), color, religion, sex or gender(including pregnancy, childbirth, or related medical conditions),national origin, gender identity or expression, age, veteran status, disability, political affiliation, sexual orientation orgenetic information.

Individuals from minoritized communities,women, veterans and individuals with disabilities are encouraged toapply.

If you are an individual with a disability and require reasonable accommodation, please contact the Division of Talent Management and Culture at .