Senior Enrollment Manager

Position Summary

The Senior Enrollment Manager is a high-impact leader responsible for driving exceptional performance across an enrollment team while supporting the buildout of a new undergraduate online portfolio.

Reporting directly to the VP, Enrollment Services, the Senior Enrollment Manager will develop a new business unit within Enrollment Services and lead a team of Enrollment Coaches in day-to-day activities.

• Lead, coach, and continuously develop a team of enrollment coaches to consistently exceed engagement, quality, conversion, and start targets.
• Set clear expectations and manage outcomes through high-quality interactions and consistent activity with transparent accountability.
• Conduct regular 1:1s, coaching calls, QA evaluations, and performance reviews.
• Foster a culture of excellence, ownership, and student-first service, effectively leading the team through changes that move the mission forward.
• Support the development and refinement of scripts, talk tracks, FAQs, email templates, and other enrollment collateral.
• Design and optimize student journey workflows to improve speed-to-engage, conversion, and yield.
• Test and evaluate communication strategies (phone, email, SMS) and provide data-backed recommendations.
• Become an SME in undergraduate programs, processes, and systems to support collaboration with internal teams and university stakeholders.
• Build dashboards, KPIs, and reporting tools that give clear visibility into funnel health.
• Monitor daily, weekly, and monthly performance; identify bottlenecks and provide actionable insights.
• Partner with leadership on forecasting, goal-setting, and maximizing conversion throughout the funnel.
• Work closely with Marketing, Student Success, CRM/Operations, and Academic leaders to ensure aligned messaging and smooth student experiences.
• Support new program launches by preparing advisors with the right training, resources, and program knowledge.
• Provide meaningful feedback on lead quality, student barriers, and operational improvements.

• Bachelor’s degree required;
  Master’s preferred.
• 3–5+ years of enrollment management experience leading teams in a high-performance, metrics-driven environment.
• Proven track record of leading a team to consistently meet or exceed enrollment and conversion goals.
• Strong writing skills for scripts, email templates, and communication flows.
• Experience with CRM systems (Salesforce preferred) and reporting dashboards.
• Ability to lead through clarity, urgency, and accountability in a fast-paced environment.
• Ability to interface with high-level university leaders, representing OUES professionally and positively.

Base pay range: $85,000 - $100,000 per year.

Norman, OK or Remote for right candidate.

Enrollment Management.