Senior Marketing Insight Analyst

About Cascades

Welcome to Cascades! At Cascades, Sustainable Development means Respecting the True Nature of our 10,000 talents. We put you first.

• Flex and connected mode (telecommuting, flexible schedule)
• Employee assistance program (because we care about the physical and mental health of our people)
• Telemedicine, Group insurance
• Financial Benefits:
  
  Profit Sharing Plan, Retirement Plan with company matching, Stock Options & Annual flexible reimbursement program

You can develop your full potential, sustainably, by applying your expertise as the Senior Marketing Insight Analyst. Please note that occasional travel within the USA and Canada is required for this role.

• Leverage several different sources of quantitative and qualitative data to uncover strategic market and customer insights
• Build and present recommendations to Cascades’ senior management and top customers based on data collected in market intelligence, customer intelligence, consumer research or other data.
• Leverage your expertise in category management to stimulate your collaboration with sales and marketing
• Work with Customer Insights Senior Manager to identify gaps in supportive information and develop action plans to drive new research for your areas of responsibility
• Establish satisfaction metrics across all customer touch points, analyze them and support the business units in developing their action plan for improvement.
• Work with the Commercial Excellence team to build and maintain specific solutions to leverage and increase data usage across the Tissue division
• Manage relationship with data suppliers
• Proactively learn about best practices and trends and recommend how they can be implemented at Cascades

• Bachelor’s degree in a relevant field
• 10+ years of CPG insights experience (Market Insights, Shopper Insights, Category Management, Sales, Marketing)
• In-depth knowledge of Nielsen, Precision, and other qualitative and quantitative data sources
• Strong knowledge of the retail landscape, ideally within the paper tissue industry
• Exceptional ability to analyze and synthesize information with rigor and attention to detail
• Recognized business acumen and strategic thinking
• Proficiency in English (French is a plus)

We look forward to meeting you!

Cascades believes in the success of an inclusive organization that values diversity within its team. All qualified candidates will be considered for this position in a fair manner.