CID - Marketing Content Creator

Overview
We’re looking for a hybrid Content Creator & Video Editor who can capture high-quality photos and videos of our equipment, edit that content into polished pieces, and distribute it across multiple channels. This role is hands-on and directly supports our brand growth by creating content that resonates with operators, dealers, and customers.

The position is hybrid
, with the ability to work remotely, but must be able to drive to our Denton, North Carolina facility when needed for shoots, product demos, and on-site content capture. (1-3 times a month)

• Record high-quality video and photo content of equipment at our Denton, NC facility, customer sites, farms, dealer locations, and field demos.
• Capture real-use action shots that clearly show performance, durability, and product detail.
• Plan and coordinate shoots, including lighting, audio, and drone use.

• Edit videos for Tik Tok, Instagram, Facebook, You Tube, websites, ads, and dealer support.
• Produce short-form and long-form content that fits each platform’s best practices.
• Create clean, engaging cuts with captions, transitions, callouts, and brand elements.
• Apply graphic design skills to create thumbnails, ads, banners, and social graphics.

• Upload and optimize content across all social channels.
• Build and help manage our content library, posting schedules, and channel consistency.
• Assist in growing our presence on You Tube, Tik Tok, Instagram, Facebook, and Linked In.
• Adapt content to fit different platforms and audiences.

• Strong video shooting and editing abilities (Premiere Pro, Final Cut, or DaVinci Resolve).
• Photography experience capturing products, people, and action shots.
• Experience creating content for social platforms (Tik Tok, IG Reels, You Tube Shorts, etc.).
• Ability to travel to Denton, NC facility as needed for shoots.
• Comfortable working around equipment and outdoor environments.
• Flexible, organized, and able to manage multiple projects at once.

• Comfortable filming and editing equipment, operators, and field demonstrations.
• Creative storyteller who can turn raw footage into compelling content.
• Able to work independently and collaborate with the marketing team when needed.
• Willing to jump in, learn our products, and help build out our channels from the ground up.
• Understands what content performs well for blue-collar, ag, and equipment audiences.