Director, Direct To Consumer; DTC) Planning & Allocations

• Own the end-to-end planning strategy for Retail and eCommerce DTC across North America
• Develop annual, seasonal, and long-range plans aligned with company objectives
• Establish inventory, sales, margin, and productivity targets
• Develop strategic inventory approaches throughout the product lifecycle to meet plan and minimize stockouts
• Build best-in-class Merchandise Financial Planning, Demand Planning, and Inventory Planning teams
• Own adoption and optimization of o9, the enterprise planning platform
• Drive automation and exception-based planning processes
• Lead planning process improvement and transformation initiatives
• Balance growth, profitability, inventory productivity, and customer experience across channels
• Partner cross-functionally with Merchandising, Retail Operations, Supply Chain, Finance, Digital, and Regional Commercial leaders
• Translate business priorities into actionable planning strategies and execution plans
• Anticipate business risks and develop mitigation plans
• Drive organizational transformation and planning maturity
• Leverage data-driven insights to influence decisions and planning outcomes
• Partner with Regional Commercial leadership on business planning and key account growth while controlling inventory risks
• Oversee inventory forecasting, allocation, and resolution strategies across business units
• Contribute to regional product framework and assortment structure
• Lead differentiated product strategies by channel, region, and format to achieve revenue and product margin goals

• 10+ years' experience in merchandise planning, inventory planning, or allocation
• 5+ years experience leading managers and multi-level planning organization
• Proven track record in developing and leading the execution of a multi-year business strategy
• Expertise in merchandise financial planning, open to buy, demand planning, inventory planning, and/or allocation & replenishment
• Experience in SAP and merchandise planning solutions
• Advanced skills in Excel
• Strong business acumen with the ability to lead in a complex matrix business environment
• Strong influential leadership, with the ability to drive alignment across diverse cross-functional stakeholders at all levels of the business
• Ability to set a clear vision, align a team around common objectives, and foster commitment
• Ability to think strategically and tactically, with persistent attention to detail
• Strong communication and presentation skills, both verbally and in writing
• Proactive issue root-cause identification and solution development
• Flexibility and adaptability in ambiguity
• Ability to balance autonomy and collaboration
• Passion for outdoor activities and living the brand
• Eligibility to work in Canada

Demonstrates expertise in Merchandise Financial Planning, Demand Planning, and Inventory Planning, with a strong focus on strategic execution and cross-functional collaboration. Proven ability to lead planning teams, drive organizational transformation, and leverage data-driven insights for effective decision-making.

• Merchandise Financial Planning
• Inventory Planning
• Demand Planning
• SAP Experience
• Leadership in Multi-Level Planning

• Merchandise Planning
• Inventory Allocation
• Open To Buy
• Excel Advanced Skills
• Business Strategy Development

• Influential Leadership
• Strategic Thinking
• Communication Skills
• Problem-Solving
• Flexibility and Adaptability

• Retail
• ECommerce
• DTC
• Cross-Functional Collaboration
• Product Lifecycle Management

• O9 Planning Platform
• SAP