Automotive Marketing Manager

Automotive Marketing Manager

Location:

Northampton, UK (HQ-based)

Salary: £45,000 - £50,000 per annum

NO AGENCY CONTACT

Gtechniq develops advanced surface care products for the automotive, marine and bike markets, trusted by professionals and enthusiasts who demand the highest standards for their cars, boats and bikes. The Automotive sector is a core growth area for the business, spanning D2C, professional and B2B channels, with a strong global distribution.

We are looking for an Automotive Marketing Manager to take ownership of how the brand shows up in market. This role leads Automotive marketing strategy and execution end‑to‑end, ensuring clear positioning, disciplined product launches and strong partner enablement across all channels.

This is a hands‑on, high‑ownership role based at our Northampton headquarters, working closely with product development, training, sales and leadership teams, and collaborating with our US Marketing team.

• Own the Automotive marketing plan, covering audiences, priority products, campaigns and key moments
• Build and manage the Automotive campaign calendar with clear objectives and measures
• Collaborate with the digital marketing team to deliver clear, high‑impact Automotive stories across owned and paid digital channels.
• Lead Automotive product launches and hero campaigns from planning through to delivery
• Strengthen Gtechniqs position within automotive enthusiast communities, driving awareness, engagement and loyalty across key car culture touchpoints.
• Ensure consistent messaging across D2C, B2B, distributors, training and events
• Deliver full launch toolkits including web, email, paid media, training and partner assets
• Own Automotive B2B enablement, including sales tools, presentations, case studies and merchandising guidance
• Manage distributor and partner co-marketing in a structured, measurable way
• Lead marketing input for Automotive events, from objectives through to follow‑up
• Track performance, generate insight and drive continuous improvement

• 4+ years experience in a marketing role
• Proven experience delivering strategic marketing in B2B and D2C environments, ideally within the Automotive industry
• Strong campaign and launch management skills
• Experience working with partners, distributors or sales teams
• Confident using CMS (Wordpress), Hubspot CRM, email marketing, paid media and analytics tools
• Highly organised, detail‑focused and comfortable owning outcomes
• Clear communicator who works well across teams and markets
• A genuine enthusiasm for Automotive products and the culture that surrounds them

You’ll be trusted to own Automotive marketing properly, not just execute channels. You’ll be based at HQ, close to decision‑making, product development and training, with the backing to plan, launch and improve  marketers who care about credibility, clarity and doing things well, this is a role with real influence.

• 20 days holiday entitlement, increasing after 3 years service
• Monthly product allowance
• Company pension scheme
• Christmas closure
• Remote GP and physiotherapy services
• Life insurance and critical illness cover following probation
• Employee Assistance Programme
• Annual bonus scheme
• Free fruit, snacks and refreshments along with regular pizza Fridays
• Company events

Seniority level:
Mid‑Senior level

Employment type:

Full‑time

Job function:
Marketing and Sales

Industries:
Motor Vehicle Manufacturing