Partner Marketer

The Role

Location

Hybrid – Northampton Office

Reports to

Head of Marketing

Main purpose of role

The Partner Marketer supports the Partner Marketing Manager (PMM) in delivering effective Co-Marketing and Trade Partner Enablement activity across retail,builder and kitchen specialist channels.

The rolefocuseson day-to-day planning support, execution and coordination of co-marketing campaigns, internal communications, and BAU retail partner support — covering point of sale (POS) material, promotionalactivityand in-store activations.

The Partner Marketer ensures the PMM’s strategic plans are translated into well-coordinated, on-time, on-budget activity in market.

Scope of the role

Supports the Partner Marketing Manager across Co-Marketing and Trade Partner Enablement execution in UK & Ireland, working closely with internal teams and retail partners to coordinate the delivery of campaigns, BAU retail activity and trade partner communications. Operates primarily at an executional level, with scope to develop strategic input over time.

Role Responsibilities

Co-Marketing Planning Support

• Supports the Partner Marketing Manager in developing and coordinating Co-Marketing plans, ensuring activity is documented,briefedand tracked against agreed timelines and the Marketing Playbook.

• Maintains and updates campaign planning tools, activitycalendarsand project trackers to keep all co-marketing work streams on schedule.

• Assistsin the preparation of campaign briefs, partnerpresentationsand approval documentation, ensuring materials areaccurateand aligned to brand standards before submission.

• Supports stakeholder management processes by coordinating inputs, collatingfeedbackand following up on actions across internal and external teams.

• Assists with post-campaign reporting by gathering performance data, compilingresultsand preparing structured summaries for the Partner Marketing Manager’s review and sign-off.

Co-Marketing Execution, Delivery & Operations

• Coordinates the end-to-end production and delivery of co-marketing campaign materials, including briefing creative and production teams, managingapprovalsand ensuring assets reach partners on time.

• Manages the planning and delivery of all point of sale (POS) material across retail,builder and kitchen specialist partners - covering new product launches, promotionalexecutionsand seasonal activations.

• Coordinates promotional activity with retail partners, ensuring offers, mechanics and timelines are accurately communicated and executed in line with campaign plans.

• Supports the planning and delivery of in-store activations, coordinating logistics,materials and partner requirements to ensure seamless execution.

• Maintainsaccuraterecords of all in-market activity, assetversionsand partner approvals to support compliance and audit requirements.

• Assists with budget tracking and purchase order management under the direction of the Partner Marketing Manager, flagging any variances promptly.

• Ensures all marketing activity is performed in compliance with country, state and federal regulations and laws governing business.

Internal Communications for Co-Marketing

• Acts as a key internal coordination point for co-marketing activity - keeping Sales, Customer Experience,Operations and other relevant teams informed of upcoming campaigns, partnerpromotionsand activation timelines.

• Prepares and distributes internal campaign communications, sell-indecksand activity updates to ensure cross-functional teams are briefed and ready to support in-market execution.

• Maintains a shared campaign calendar and activity tracker that gives internal stakeholders clear visibility of upcoming co-marketing commitments and deadlines.

• Coordinates internal sign-off processes for co-marketing materials, ensuring the right stakeholders review and approve content before it goes to market.

• Supports the preparation of structured performance updates and campaign summaries for sharing with internal teams, as directed by the Partner Marketing Manager.

Business As Usual (BAU) Retail Partner Support

• Serves as a day-to-day point of contact for retail partners on BAU marketing requests, including POS replenishment, promotional…