Copywriter

You’ve picked a great time to join Avon. We’re the company that puts purpose, people and relationships at the heart of everything we do. The company that’s 135 years young and only just getting started. As part of the Regent LP family, we’re committed to being the best beauty company for the world by generating a positive environmental, economic and social impact for our communities across the globe.

Role Type Permanent

Job Description Summary Love language as much as lip balm? We might just have your dream beauty copy job… As a Junior to Middleweight Copywriter, you’ll be the guardian of Avon’s brand voice, shaping how we connect with consumers across every touchpoint. You’ll create engaging, high-quality copy that brings our beauty, fashion and home products to life while ensuring consistency in tone and messaging across global markets.

Working closely with marketing, innovation, and digital teams, you’ll turn ideas into compelling storytelling - whether developing product narratives, supporting integrated campaigns, or enhancing the end-to-end customer experience. You’ll also play a key role in interpreting briefs, simplifying complex concepts, and delivering creative solutions that elevate and strengthen the brand.

• Developing and maintaining brand tone of voice across global and local markets.
• Writing compelling, SEO/AEO product copy for e-commerce product detail pages.
• Supporting innovation teams with product naming, concept development and positioning.
• Creating copy for CRM communications and marketing campaigns.
• Working on fast-paced, ad-hoc projects across multiple categories including beauty, fashion, and home.
• Using AI tools to enhance content creation and editing processes.
• Collaborating with cross-functional teams to deliver cohesive, consumer-focused messaging.

• At least 3 years’ experience as a Copywriter (in-house, agency or freelance).
• Strong ability to develop and maintain a distinctive brand tone of voice.
• Excellent writing and storytelling skills across short and long form content.
• Ability to translate marketing briefs into clear, compelling creative outputs.
• Understanding of consumer journeys and omnichannel content strategies.
• Confidence presenting ideas and contributing to creative discussions.
• Experience in product storytelling, naming, and claims writing.
• Strong command of English and attention to detail.
• Interest or experience in the beauty industry.
• Familiarity with AI tools for content creation is a plus.
• Ability to manage multiple projects in a fast-paced environment.

• We offer a comprehensive benefits package along with wellness resources and work-life balance support in line with your country practices and Avon purpose aiming to help you live a healthier life, protect you and your dear ones, and ensure you’re at your best.
• We also support reasonable adjustments both within our recruitment process and job design when required to empower you to work in a way that works for you.

At Avon, we believe beauty is for everyone and that it’s beautiful to be you.

We celebrate our differences, champion self-expression and are committed to inclusion for all.

We embrace diversity and individuality to build a culture that represents our communities and enables everyone to bring their best self to work.

We’re committed to doing good with our people, purpose and product. Because the work we do impacts more than just our bottom line, it impacts people’s lives.

Working at Avon, you'll have opportunities to stretch your abilities alongside a team of passionate and talented people. You’ll be part of a company that consistently brings breakthrough, award-winning products to market, with inclusive beauty that is open and accessible to all. You’ll be part of a company that has been doing beauty differently for over 135 years. Pioneering in listening to women’s needs and speaking out for them.

Standing for what matters to them. Supporting their endeavours. We believe in the power of the collective. We create an environment where you can do purposeful work and have a meaningful career.