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Senior Commercial Performance & GTM Manager
Job in
Northampton, Northamptonshire, NN1, England, UK
Listed on 2026-09-12
Listing for:
BettingJobs
Full Time
position Listed on 2026-09-12
Job specializations:
-
Sales
Sales & Marketing -
Marketing / Advertising / PR
Marketing Strategy, Sales & Marketing, Digital Marketing
Job Description & How to Apply Below
Senior Commercial Performance & GTM Manager
Betting Jobs are working with a very established iGaming affiliate company who operate fully remotely. Launched back in 2015 and are looking to bolster their commercial team with this Commercial Performance & GTM Manager position.
Key Responsibilities:
- Own partner and commercial performance reporting, including conversion trends and sales pipeline/funnel metrics.
- Model expected deal value and profitability to inform pricing and deal structure decisions.
- Lead the CRO workstream, identifying and implementing initiatives to boost conversion and retention.
- Translate both quantitative and qualitative insights into clear, actionable recommendations.
- Support GTM research and planning, keeping a pulse on competitor and industry trends.
- Deliver insights in a compelling, story-led format. Ensuring sales and BD teams understand what the data means and what to do with it.
- Monitor implementation of recommendations and track their impact to ensure insights drive measurable results.
- Collaborate with Finance, Product, BD, and Sales to embed insights into commercial strategy and deal execution.
Requirements:
- Comprehensive knowledge of iGaming and digital performance marketing; direct industry experience is a strong advantage.
- Strong analytical skills with the ability to combine data, customer insights, and market research into a holistic view.
- Advanced Excel skills with confidence in building models, analysing large datasets, and presenting outputs clearly.
- A bias for action — you don’t just produce reports, you drive change and follow up on impact.
- Excellent communication and presentation skills; able to craft a clear narrative from complex data.
- Strong understanding of sales funnels, pipeline reporting, and commercial performance drivers.
- Collaborative and confident working cross-functionally to influence decision-making.
Nice to have:
- You’ve previously worked in a commercial, performance marketing, or consultancy role in iGaming or a fast-growth digital marketing business.
- You have experience using BI tools and CRM systems for pipeline and conversion.
Mid-Senior level
Employment typeFull-time
Job functionMarketing
IndustriesGambling Facilities and Casinos
Position Requirements
10+ Years
work experience
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