SEO & Content Executive

SNAP provides digital payment and mobility solutions for the European transport industry, connecting fleets, drivers and service partners through one platform.

Used by nearly 10,000 fleets and over 200,000 drivers, SNAP simplifies access to services like truck parking, tolls and vehicle washing, while giving operators greater control and visibility.

More than a way to pay.

We're looking for an experienced B2B SEO & Content Executive to take ownership of organic growth across SNAP and its brands.

The role is hands-on, focused on driving qualified traffic, improving search visibility, and supporting pipeline growth through organic channels.

You’ll play a key role in shaping how SNAP shows up in search, from content strategy through to on-page optimisation and performance tracking.

This role is not suited to generalists or entry-level marketers. We're looking for someone with proven experience delivering measurable organic growth in a B2B environment.

Plan and execute SEO and content strategies to drive organic traffic, visibility and qualified leads across SNAP and its brands.

• Create, edit and optimise high-quality written content across multiple formats including website pages, landing pages, blogs, guides, case studies and campaigns
• Own web copy across all brands, ensuring it is clear, consistent, conversion-focused and aligned to brand positioning
• Continuously improve existing content through on-page SEO, keyword optimisation and content refreshes
• Carry out keyword research and search intent analysis to inform content planning and site structure
• Write compelling, polished b2b copy tailored to different audiences, industries and stages of the funnel
• Collaborate with design, product and commercial teams to produce content that supports campaigns, launches and propositions
• Ensure all content follows SEO best practices, including metadata, internal linking and technical considerations
• Monitor and analyse organic performance, using data to refine content and improve results
• Identify content gaps and opportunities to expand SNAP's presence in search
• Maintain a consistent tone of voice and high editorial standards across all written output
• Support wider marketing activity with copywriting for email, social and sales enablement materials
• Stay up to date with SEO, content and search trends, including ai-driven search changes and evolving best practices.

Native or high-level English proficiency is essential. Additional European language skills would be advantageous.

• Strong hands-on experience with on-page SEO, keyword research and content optimisation
• Exceptional writing and editing skills, with the ability to produce clear, persuasive and polished B2B copy
• Experience writing for a range of formats including web pages, landing pages, blogs and long-form content
• Strong understanding of search intent and how to create content that ranks and converts
• Ability to analyse performance data and turn insights into content and SEO improvements
• Experience using SEO tools such as Google Search Console, GA4, Ahrefs, SEMrush or similar
• Strong attention to detail with a focus on quality, consistency and accuracy across all content

If you have proven B2B SEO and content experience and want to drive measurable organic growth, we'd love to hear from you.