Commercial Program Manager
Listed on 2026-09-12
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Marketing / Advertising / PR
Sales & Marketing, Marketing Management, Marketing Strategy, Marketing Communications -
Sales
Sales & Marketing, Marketing Communications
Job Purpose The Commercial Programs Coordinator role is a high impact, highly cross functional and high energy role. Responsible for working with our team of Commercial Strategy Managers, Sales Leaders, Marketing Managers and Product team amongst others to support the strong execution of our commercial strategy and to turn it into impact.
Job Purpose The Commercial Programs Coordinator role is a high impact, highly cross functional and high energy role. Responsible for working with our team of Commercial Strategy Managers, Sales Leaders, Marketing Managers and Product team amongst others to support the strong execution of our commercial strategy and to turn it into impact. Primarily focusing on our Field Sales product lines, you will be accountable for analysing sales performance of different product lines, implementing promotions & campaigns to boost performance and managing the commercialisation of new products as well as the wider product life cycle with the commercial team.
Analytical, a strong communicator and team player, you will be working in a large matrix organization and a fast-paced, results-driven team. A typical day will include coordinating efforts with marketing for promotional activities, providing guidance to specialized sales teams, optimizing channel sales strategies, and ensuring master data, sales operations, planning/logistics are equipped with the necessary information to operate effectively. Your role will be EMEA based, reporting to the EMEA Commercial Strategy Director – Field Sales, but will require you to work extensively with our global teams in Product, Marketing and Sales.
- Support with the development and lead execution of annual strategic growth plans for IG/FCAL/FNET/FPI & CMA product lines within EMEA region;
- Monitor business performance, sales trends and campaign effectiveness, providing insights and recommendations to the commercial team;
- Establishing and monitor key performance indicators to ensure that sales performance at the product line are regional levels are on track to meet or exceed goals;
- Responsible for partnering with business unit leadership and Regional Sales & Marketing leadership to execute marketing plans;
- Coordinate the deployment and performance tracking of marketing and lead generation campaigns designed to grow end user market or increase market share specificity around product growth, share gain and market making with strategic verticals;
- Support the development and coordinate the execution of quarterly and annual commercial plans;
- Coordinate activities of regional marketing & sales teams to support new products, commercial and marketing activities;
- On New Product Introductions :
- Coordinate cross-functional execution of regional launch plans and marketing activities (demand gen, awareness, channel marketing and assets).
- Support the development and execution of EMEA go-to-market plans in partnership with Product, Sales and Marketing teams.
- Partner with marketing, sales and channel partners to manage new product introduction training, demo deployment across EMEA region.
- Create and maintain key performance indicators of NPI success.
- Support the development and coordinate the execution of quarterly and annual commercial plans;
- Ideate on, build and drive execution of all commercial programs with all internal stakeholders like Marketing, Sales, Inside Sales, Sales Operations;
- Comprehensively report on progress of commercial activities through bowlers, narratives and monthly L2 KPI reviews;
- Act as stakeholder for regional and global agile teams in the marketing organization.
- Through FBS tools like Daily Visual Management drive prioritization and resource allocation…
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